Senior Strategist, Portfolio & Retail Growth

SALT XC; Chicago (IL); On-site; USD 100,000 - 120,000; Full time

Job summary

The Kitchen North America is seeking a Senior Strategist to lead day-to-day strategic work across multiple brands within the Kraft Heinz portfolio from Chicago. You will shape occasion-based campaigns and drive shopper-focused plans, translating insights into big ideas and presentations for Brand Partners.

Ideal candidates bring 5+ years in brand/retail strategy, strong collaboration with creative teams, and fluency in translating data into actionable stories.

Qualifications

• 5+ years in brand, comms, shopper, or retail strategy.
• Proven track record with national brands in CPG or lifestyle sectors.
• Experience guiding creative teams and influencing work.
• Skilled at creating presentations (PowerPoint/Slides).
• Can translate research/data into actionable insights.
• Knowledge of strategy tools and social listening frameworks.
• Strong channel or comms strategy background and messaging timing.
• Excellent presentation and collaboration in groups.
• University diploma in marketing/advertising or related field preferred.

Responsibilities

• Maintain deep understanding of brands, audiences, and competitive trends.
• Develop strategies for Kraft Heinz brand portfolio and cross-sell opportunities.
• Collaborate with Creative teams to brainstorm and refine work.
• Assess paid media options and advise on amplification across channels.
• Plan campaigns for shopper-focused, multi-channel experiences.
• Translate research into compelling briefs and idea generation.
• Present ideas clearly to Brand Partners for approval.

Skills

Strategic Thinking

Retail Strategy

Portfolio Strategy

Creative Brief Development

Collaboration

Paid Media Understanding

Presentation Skills

Team Collaboration

Education

Bachelor's degree in marketing/advertising or related field

Job description

The Kitchen North America is seeking a Senior Strategist to lead day-to-day strategic work across multiple brands within the Kraft Heinz portfolio from Chicago. You will shape occasion-based campaigns and drive shopper-focused plans, translating insights into big ideas and presentations for Brand Partners.

Ideal candidates bring 5+ years in brand/retail strategy, strong collaboration with creative teams, and fluency in translating data into actionable stories.