Senior Designer: Campaign Systems & Retail Experiences

The Kitchen North America; Chicago (IL); On-site; USD 85,000 - 95,000; Full time

Job summary

Kraft Heinz Design in Chicago seeks a Senior Designer to join the Portfolio Team and shape seasonal campaigns across iconic brands. You’ll merge brand, retail, and shopper experience to develop visual systems, identities, and guidelines for scalable use.

This role sits at the intersection of brand, retail, and shopper experience, collaborating with Creative Directors, Art Directors, Copywriters, Strategists, Brand Teams, and Retail Marketing to translate big ideas into compelling in-store

Qualifications

• Significant experience in graphic design, branding, retail design, or shopper marketing.
• Portfolio showcasing exceptional visual craft across brand identity, campaign design, retail environments, and integrated marketing.
• Proven experience developing brand guidelines, campaign toolkits, and scalable design systems.
• Strong understanding of retail environments and consumer interactions at the point of purchase.
• Expert typography, layout, color, composition, and visual storytelling; craft-focused mindset.

Responsibilities

• Lead design development of seasonal 'Portfolio' campaigns across Kraft Heinz brands.
• Create campaign identities, design systems, and brand guidelines for scalable use.
• Design engaging retail experiences including POS materials, displays, packaging, and assets.
• Collaborate with Creative Directors, Art Directors, Copywriters, Strategists, Brand Teams, and Retail Marketing.
• Build flexible design toolkits for multiple retailers, brands, and campaigns.
• Balance creative excellence with retail realities, shopper behavior, and production speed.
• Champion design craft through typography, composition, color, and attention to detail.
• Present work with clear strategic thinking and rationale.
• Mentor designers and raise creative standards across the team.
• Stay ahead of design and retail trends to evolve brand presence in-store.

Skills

Graphic design

Branding

Retail design

Shopper marketing

Adobe Creative Suite

Illustrator

Photoshop

InDesign

Figma

Typography

Tools

Adobe Illustrator

Adobe Photoshop

Adobe InDesign

Figma

Job description

Kraft Heinz Design in Chicago seeks a Senior Designer to join the Portfolio Team and shape seasonal campaigns across iconic brands. You’ll merge brand, retail, and shopper experience to develop visual systems, identities, and guidelines for scalable use.

This role sits at the intersection of brand, retail, and shopper experience, collaborating with Creative Directors, Art Directors, Copywriters, Strategists, Brand Teams, and Retail Marketing to translate big ideas into compelling in-store