Senior Store Communications Specialist

Total Wine & More; Bethesda (MD); On-site; USD 52,000 - 72,000; Full time

Benefits offered by this job

PTO

Store discounts

Health care plans

401(k)

HSA

FSA

Disability & life insurance

Parental leave

Pet insurance

Tuition assistance

Career development

Consumer classes

Job summary

Total Wine & More, a national retailer, seeks a Sr. Associate, Store Communications to manage store-facing communications and channels for field leaders. You will draft, edit, and coordinate content to ensure accuracy, clarity, and alignment with business priorities.

This on-site role reports to the Manager, Store Communications. The role emphasizes collaboration with Store Operations, Training, HR, Marketing, and SSC teams, with a focus on timely, actionable messaging across SharePoint,

Qualifications

• High School Diploma or equivalent required; Bachelor's Degree in Communications, English, Marketing, Business, or related field preferred.
• 1-4 years of experience in communications, retail operations, marketing, administrative support, or a related field preferred.
• Strong written and verbal communication skills, including the ability to write clearly for different audiences.
• Strong attention to detail, proofreading skills, and commitment to accurate, polished work.
• Strong organizational skills with the ability to manage multiple tasks, deadlines, and communication deliverables in a fast-paced environment.
• Collaborative and service-oriented, with the ability to work effectively with cross-functional partners.
• Experience with or ability to quickly learn communication tools and platforms, including SharePoint, Microsoft Teams, Outlook, PowerPoint, and basic content management tools.
• Basic design sensibility; experience with Canva, Adobe Creative Suite, or similar tools is a plus.
• Ability to adapt to changing priorities, apply feedback, and continue building communication and project coordination skills.
• Availability to work some nights and weekends, if necessary, to meet business deadlines.

Responsibilities

• Manage day-to-day updates for store communication channels, including SharePoint pages, newsletters, recognition pages, and other communication tools.
• Draft, edit, and update communication materials that are clear, accurate, and actionable for store teams.
• Keep field-facing and SSC-facing content current, organized, and aligned to communication standards.
• Coordinate with Store Operations, Training, HR, Marketing, and other SSC teams to gather information, clarify details, and prepare communication deliverables.
• Support communication programs, recognition initiatives, and seasonal campaigns, including Grapevine Greats and Making Spirits Bright.
• Maintain communication calendars, request trackers, project timelines, and content review processes.
• Review store-facing content for grammar, formatting, consistency, and clarity before publishing or routing for approval.
• Assist with communication intake and task tracking to support organized SSC-to-store communication.

Skills

Written communication

Organizational skills

Proofreading

Collaboration

Digital tools

Education

Bachelor's degree in communications/related field

Tools

SharePoint

Microsoft Teams

Outlook

PowerPoint

Content management tools

Job description

Total Wine & More, a national retailer, seeks a Sr. Associate, Store Communications to manage store-facing communications and channels for field leaders. You will draft, edit, and coordinate content to ensure accuracy, clarity, and alignment with business priorities.

This on-site role reports to the Manager, Store Communications. The role emphasizes collaboration with Store Operations, Training, HR, Marketing, and SSC teams, with a focus on timely, actionable messaging across SharePoint,