Senior Social Media & Content Lead (Remote)

Nordic Naturals; Oregon; Hybrid; USD 126,000 - 146,000; Full time

Job summary

Nordic Naturals is seeking a Sr. Social Media Manager to lead the Consumer Content team across organic social, editorial, consumer education, creator content, and other owned-channel experiences.

This role requires exceptional people leadership and the ability to translate brand strategy into a distinctive, always-on content vision that resonates with consumers. The ideal candidate will guide content strategy, manage a multidisciplinary team, establish KPIs, and ensure brand standards and

Qualifications

• 8+ years of relevant content, social media, editorial, digital marketing, or integrated marketing experience with demonstrated progression in responsibility.
• 4+ years of demonstrated people leadership and direct team management experience.
• Strong editorial and content leadership with ability to translate brand strategy into actionable plans.

Responsibilities

• Define and lead an integrated, always-on consumer content strategy informed by Brand strategy and business priorities.
• Translate Brand briefs and strategic priorities into editorial and content plans across organic social, education, creator content, and other owned-channel experiences.
• Lead, inspire and develop a multidisciplinary Consumer Content team and foster a culture of collaboration and accountability.
• Own the integrated content calendar and align it with the broader marketing calendar and product priorities.
• Partner with Creative and Production to develop original photo, video, editorial, and creator-led content.
• Establish content KPIs and reporting practices using data and audience insights to drive optimization.

Skills

People leadership

Content strategy

Editorial planning

Social media management

Education

BA/BS in marketing, communications, journalism, digital media

Tools

Dash Social

Monday.com

Slack

Google Workspace

CMS platforms

Job description

Nordic Naturals is seeking a Sr. Social Media Manager to lead the Consumer Content team across organic social, editorial, consumer education, creator content, and other owned-channel experiences.

This role requires exceptional people leadership and the ability to translate brand strategy into a distinctive, always-on content vision that resonates with consumers. The ideal candidate will guide content strategy, manage a multidisciplinary team, establish KPIs, and ensure brand standards and