Senior Sneaker Category Growth Lead

StockX; Detroit (MI); On-site; USD 120,000 - 140,000; Full time

Job summary

StockX is expanding its sneaker culture leadership with a new Sneakers Category Manager. You will own end-to-end category growth, drive supply, engagement, and GMV, and serve as the in-house authority on sneaker culture, sellers, and marketplace dynamics.

You’ll build go-to-market playbooks, recruit flagship sellers, and partner with product, marketing, and engineering to shape features that matter to sneaker sellers and buyers. This role blends culture with strategy and hands-on execution.

Qualifications

• 5+ years of experience in category management, partnerships, marketplace growth, brand, or operator roles in sneakers, streetwear, or adjacent ecosystems.
• Strong relationship builder with credibility among sellers, creators, and community members.
• Data-literate and commercially minded — you understand pricing, margins, liquidity, and incentives.
• Entrepreneurial, scrappy, and energized by building something from the ground up.
• Deeply embedded in sneaker culture — you know the people, platforms, trends, and economics.

Responsibilities

• Define and execute the growth strategy for sneakers within the platform.
• Own category-level performance across supply, engagement, and revenue.
• Establish quarterly goals, leading indicators, and operating rhythms.
• Serve as the market and culture expert informing product, marketing, and platform decisions.
• Build and manage pipeline of sneaker sellers, shops, influencers, and creators.
• Collaborate with cross-functional teams (Product, Engineering, Partnerships) to scale seller acquisition and success.

Skills

Sneaker culture knowledge

Category management

Marketplace growth

Data-driven

Entrepreneurial mindset

Job description

StockX is expanding its sneaker culture leadership with a new Sneakers Category Manager. You will own end-to-end category growth, drive supply, engagement, and GMV, and serve as the in-house authority on sneaker culture, sellers, and marketplace dynamics.

You’ll build go-to-market playbooks, recruit flagship sellers, and partner with product, marketing, and engineering to shape features that matter to sneaker sellers and buyers. This role blends culture with strategy and hands-on execution.