Senior Shopper Insights Leader — Growth Strategy

your adv; Minneapolis, Northern (MN, KY); Hybrid; USD 90,000 - 130,000; Full time

Job summary

Your adv, a leading North American marketing services agency, seeks a Sr. Lead, Shopper-Consumer Insights to partner with a local Big Box retailer.

The role blends advanced analytics, behavioral insights, and market trends to drive growth, with hybrid work options and a competitive base salary plus incentives. You will manage data from POS, panel, geodemographic data, translate insights into commercial opportunities, mentor teammates, and engage senior stakeholders.

Qualifications

• Bachelor’s degree required
• 8+ years in shopper/consumer insights or related fields
• Strong analytical and storytelling abilities

Responsibilities

• Data management and analysis across multiple data sources
• Translate insights into commercial opportunities and growth strategies
• Lead client engagements and manage cross-functional teams
• Mentor peers and share best practices
• Prepare insightful presentations with clear recommendations

Skills

Data visualization

Client management

Stakeholder engagement

Mentoring teammates

Retail analytics

Education

Bachelor’s degree

Tools

Greenfield

Excel

PowerPoint

Tableau

Job description

Your adv, a leading North American marketing services agency, seeks a Sr. Lead, Shopper-Consumer Insights to partner with a local Big Box retailer.

The role blends advanced analytics, behavioral insights, and market trends to drive growth, with hybrid work options and a competitive base salary plus incentives. You will manage data from POS, panel, geodemographic data, translate insights into commercial opportunities, mentor teammates, and engage senior stakeholders.