Senior SDR - EdTech Growth & Pipeline Leader

Cengage Group; Chicago (IL); On-site; USD 74,390,000 - 103,320,000; Full time

Job summary

Cengage Group is seeking a Senior Sales Development Representative to build a qualified pipeline through targeted outbound outreach across multiple channels. You will engage institutional buyers, coach peers, and collaborate with Sales, Marketing and Revenue Operations to optimize processes.

The ideal candidate has 2+ years in SDR roles, SaaS experience, and strong consultative skills. Expect a dynamic, cross-functional environment with opportunities to impact student affordability and access.

Qualifications

• Minimum 2+ years in Sales Development roles, SaaS experience preferred.
• History of meeting or exceeding qualified meetings and pipeline targets.
• Ability to discover needs and qualify opportunities through strong questioning.
• Experience prospecting within complex organizations and multiple stakeholders.
• Excellent verbal and written communication with professional presence.
• Proficient with CRM systems and sales engagement tools; familiarity with LinkedIn.
• Ability to analyze activity and account data to set priorities.
• Strong organizational skills with the capacity to handle high workload.
• Ability to mentor peers and contribute to team development.
• Collaborates well across Sales, Marketing, Revenue Ops and Enablement.
• Knowledge of higher education, edtech, or B2B solutions is a plus.

Responsibilities

• Consistently drive qualified client meetings and pipeline via outbound prospecting.
• Invite key personas to events to develop opportunities.
• Develop multi-channel outreach across phone, email, LinkedIn, and more.
• Research accounts to identify goals, influencers, and decision makers.
• Navigate complex accounts with multiple stakeholders to generate momentum.
• Nurture leads until sales-ready and handoff with context for next steps.
• Partner with Sales to optimize outreach strategy and follow-up.
• Keep CRM up-to-date with activity, disposition, and next steps.
• Support onboarding and mentoring to drive team performance.

Skills

SDR experience

Quota performance

Consultative selling

Enterprise prospecting

Communication skills

CRM tools

Analytics-driven sales

Time management

Mentoring

Cross-functional collaboration

Education tech knowledge

Tools

LinkedIn

Job description

Cengage Group is seeking a Senior Sales Development Representative to build a qualified pipeline through targeted outbound outreach across multiple channels. You will engage institutional buyers, coach peers, and collaborate with Sales, Marketing and Revenue Operations to optimize processes.

The ideal candidate has 2+ years in SDR roles, SaaS experience, and strong consultative skills. Expect a dynamic, cross-functional environment with opportunities to impact student affordability and access.