Senior Salesforce Solution Architect – Data & Platform

Openkrill; United States; A distancia; USD 150.000 - 210.000; Jornada completa

Descripción de la vacante

GTX Solutions is seeking a Salesforce Solution Architect to lead platform strategy and architecture across Marketing Cloud, Data 360, and related capabilities. You will set the roadmap, define standards, and oversee journeys, integrations, and testing to ensure scalable, cost-efficient delivery.

The role requires 8+ years in marketing tech/CRM architecture, hands-on expertise with Salesforce Marketing Cloud, and a track record of stabilizing high-volume CRM programs.

Formación

• 8+ years in marketing technology architecture or CRM platform engineering.
• 5+ years hands-on with Salesforce Marketing Cloud.
• Experience with data streams and Data Cloud (Data 360).

Responsabilidades

• Own the Salesforce platform strategy and roadmap for the program across Marketing Cloud, Data 360 and related capabilities.
• Define architecture and configuration standards, including business units, data extensions, automations, integrations and environment governance.
• Assess the current-state platform during transition: document journeys, automations, suppression logic and configuration, and identify risks and improvement opportunities.
• Oversee journey design and build so entry, exit, suppression and prioritization logic is sound, documented and testable.
• Design integrations between the customer data foundation, Data 360, Marketing Cloud and downstream channels including email, SMS and direct mail.
• Monitor and manage platform consumption, including Data 360 credits, and design cost-aware refresh and activation patterns.
• Oversee email deliverability, including domain and IP reputation, inbox placement and coordination with other senders on shared domains.
• Design automation for recurring program processes, such as incentive and offer updates, to reduce manual effort and risk.
• Establish QA and deployment standards and runbooks with the delivery team.
• Evaluate and recommend new platform capabilities, features and licensing, and lead the technical relationship with the platform vendor.
• Partner with the Customer Data Architect on data models, identity and audience inputs, and with CRM strategy and operations on requirements and send readiness.
• Guide and mentor solutions engineers and journey builders on the team.

Conocimientos

Salesforce Marketing Cloud

CRM architecture

Data Cloud / Data 360

APIs integration

Email deliverability

Herramientas

Marketing Cloud Connect

AMPscript

SQL

Descripción del empleo

GTX Solutions is seeking a Salesforce Solution Architect to lead platform strategy and architecture across Marketing Cloud, Data 360, and related capabilities. You will set the roadmap, define standards, and oversee journeys, integrations, and testing to ensure scalable, cost-efficient delivery.

The role requires 8+ years in marketing tech/CRM architecture, hands-on expertise with Salesforce Marketing Cloud, and a track record of stabilizing high-volume CRM programs.