Senior SaaS Digital Marketing Lead

WelcomeHome Software; Atlanta (GA); On-site; USD 65,000 - 90,000; Full time

Job summary

WelcomeHome, an Atlanta-based SaaS startup, seeks a hands-on Sr. Digital Marketing Specialist to manage the company’s digital presence.

You will own website management, social media calendars, and email campaigns, partnering with the Creative Director and team to drive lead generation and engagement. The ideal candidate has 2–3 years of digital marketing experience in a B2B SaaS environment, strong written and data-driven skills, and proficiency with HubSpot, WordPress/Wix, and social platforms.

Qualifications

• 2-3 years in Digital Marketing, preferably in a B2B SaaS environment.
• Experience building digital strategy for websites and social media.
• Experience with CRM platforms, especially HubSpot.
• Familiarity with website platforms (WordPress/Wix) and social channels.

Responsibilities

• Manage WelcomeHome’s website day-to-day in collaboration with Creative Team.
• Oversee social media properties (LinkedIn, Facebook); develop monthly calendar and content.
• Design and manage monthly email newsletters and campaigns in HubSpot.
• Design, build, and optimize product banners and events in marketing platforms.
• Monitor analytics and provide performance insights to leadership.

Skills

Digital Marketing

B2B SaaS

Analytics

Cross-functional teamwork

Content creation

Tools

HubSpot

WordPress

Wix

Zoom

LinkedIn

Facebook

Job description

WelcomeHome, an Atlanta-based SaaS startup, seeks a hands-on Sr. Digital Marketing Specialist to manage the company’s digital presence.

You will own website management, social media calendars, and email campaigns, partnering with the Creative Director and team to drive lead generation and engagement. The ideal candidate has 2–3 years of digital marketing experience in a B2B SaaS environment, strong written and data-driven skills, and proficiency with HubSpot, WordPress/Wix, and social platforms.