Senior Regional Field & Channel Marketing Lead

Sentra; United States; Remote; USD 110,000 - 165,000; Full time

Job summary

Sentra is the AI Data Readiness platform for enterprises deploying AI at scale. We are seeking a creative Field Marketing Manager to lead regional field and channel programs that build relationships, generate pipeline, and accelerate revenue.

You will own planning, execution, and measurement of regional initiatives focusing on customer events, prospect engagement, and partner programs. Collaborate with regional Sales, Channel Partners, BDRs, and Marketing to develop programs that engage

Qualifications

• 5+ years of B2B field marketing in cybersecurity or SaaS.
• Experience planning regional field events and partner programs.
• Strong grasp of enterprise sales cycles and ABM.

Responsibilities

• Develop regional field marketing plans aligned with sales territories.
• Execute regional events: executive dinners, roundtables, roadshows.
• Create experiences for CISOs and enterprise buyers.
• Manage event logistics, budgets, and vendors.
• Coordinate with Sales/BDR for attendance and follow-up.
• Build joint programs with regional channel partners.
• Collaborate with Channel Sales on co-hosted events.
• Track pipeline and ROI of programs.
• Provide regular regional activity updates.

Skills

B2B field marketing

Cybersecurity / cloud security

ABM (account-based marketing)

Pipeline generation

Event planning

Budget management

Sales alignment

Data analysis & dashboards

Vendor management

Travel readiness

Tools

Salesforce

Marketing automation platforms

Event management tools

Job description

Sentra is the AI Data Readiness platform for enterprises deploying AI at scale. We are seeking a creative Field Marketing Manager to lead regional field and channel programs that build relationships, generate pipeline, and accelerate revenue.

You will own planning, execution, and measurement of regional initiatives focusing on customer events, prospect engagement, and partner programs. Collaborate with regional Sales, Channel Partners, BDRs, and Marketing to develop programs that engage