Senior Programmatic Strategist – Hybrid Role

Publicis Health Media; Chicago (IL); Hybrid; USD 61,000 - 84,000; Full time

Benefits offered by this job

Medical coverage

Dental & Vision

401k

Parental leave

Tuition reimbursement

Flexible time off

Job summary

Publicis Health Media in Chicago is seeking a Sr. Associate, Programmatic to blend strategy with hands-on campaign execution for assigned clients.

You will shape digital strategies, manage and optimize campaigns (performance media, audience-based buying, remarketing), and maintain strong client relationships while mentoring junior teammates. This hybrid role requires three days in-office weekly.

Qualifications

• 1-2+ years of experience in Programmatic including bid management, campaign management/optimization, or digital media operations.
• Client-facing experience with risk management skills
• Proficiency in Microsoft excel (can perform complex functions)
• Strong analytical and mathematical skills
• Project management capabilities
• Understanding of interactive media planning and buying

Responsibilities

• Develop and communicate digital strategies and tactical approaches for campaigns.
• Execute, manage, and optimize online media campaigns (e.g., performance media, audience-based buying, remarketing) to meet client expectations.
• Build and maintain client relationships through exceptional service.
• Create proposals for new opportunities and develop client decks and status documentation.
• Oversee the delivery of creative assets, insertion orders, and all relevant campaign documentation.
• Collaborate with analytics and media partners to ensure accurate reporting, insights, and platform implementation.
• Troubleshoot campaign issues, develop quality control procedures, and manage campaign QA processes.
• Coach and educate Associates to support campaigns and share strategies for optimizing performance.
• Attend client meetings and participate in knowledge-sharing sessions.
• Manage the tech stack, including DMP, DSP partners, ad-verification services, and third-party data providers.
• Monitor campaign performance, manage forecasts, and maintain account management standards.
• Participate in forecasting exercises for clients and senior management
• Contribute to a culture of teamwork and continuous improvement by documenting best practices.

Skills

Programmatic

Bid management

Campaign management

Digital media operations

Client-facing

Excel

Analytical skills

Project management

Interactive media planning

Tools

Excel

DMP

DSP

Job description

Publicis Health Media in Chicago is seeking a Sr. Associate, Programmatic to blend strategy with hands-on campaign execution for assigned clients.

You will shape digital strategies, manage and optimize campaigns (performance media, audience-based buying, remarketing), and maintain strong client relationships while mentoring junior teammates. This hybrid role requires three days in-office weekly.