Programmatic Strategy Director - Lead Growth & Innovation

Publicis Health Media; Chicago (IL); Hybrid; USD 97,375 - 139,965; Full time

Benefits offered by this job

Medical coverage

401K

Flexible time off

Tuition reimbursement

Job summary

Publicis Health Media in Chicago is seeking a Director, Programmatic to oversee the programmatic strategy and execution for client accounts. In this hybrid position, you will manage and mentor teams, ensuring campaigns meet client goals and drive exceptional results.

You will lead cross-departmental collaboration, analyze campaign data, and provide insights to optimize performance. Candidates should have extensive experience in digital media and programmatic advertising, along with a strong leadership background.

The role offers competitive compensation and a rich benefits package including medical, dental, and flexible time off.

Qualifications

• 7+ years of experience in digital media, with at least 4+ years specializing in programmatic buying.
• 3+ years of leadership experience, focused on team management and development.
• Able to translate complex programmatic strategies into applicable insights.

Responsibilities

• Oversee programmatic strategy and execution for multiple accounts.
• Analyze campaign data to provide insights for optimization.
• Collaborate with cross-department teams for campaign integration.

Skills

Expertise in programmatic advertising

Advanced proficiency in Excel

Leadership experience in managing teams

Strong analytical skills

Cross-channel media strategies

Job description

Publicis Health Media in Chicago is seeking a Director, Programmatic to oversee the programmatic strategy and execution for client accounts. In this hybrid position, you will manage and mentor teams, ensuring campaigns meet client goals and drive exceptional results.

You will lead cross-departmental collaboration, analyze campaign data, and provide insights to optimize performance. Candidates should have extensive experience in digital media and programmatic advertising, along with a strong leadership background.

The role offers competitive compensation and a rich benefits package including medical, dental, and flexible time off.