Senior Programmatic Media Strategist (Hybrid)

Verizon

Basking Ridge (NJ)

Hybrid

USD 92,000 - 159,000

Full time

9 days ago

Get a reply from this employer

Your resume and cover letter, tailored to exactly what they’re hiring for.

Get past ATS filters

Benefits offered by this job

Health benefits

401(k) match

Paid time off

Job summary

Verizon seeks a Programmatic Strategist to lead media strategy, execution, and optimization across display, video, social, and other channels. You will drive programmatic initiatives in partnership with internal teams and external partners, shaping product roadmaps and expanding capabilities across the marketplace.

The role emphasizes collaboration with Marketing, Tech, and CRM, is hybrid with office and home days, and requires deep experience with major platforms and data-driven targeting to

Qualifications

Bachelor’s degree or four or more years of work experience.
Four or more years in programmatic media strategy and investment.
Experience with self-serve programmatic channels and major buying platforms.

Responsibilities

Developing and executing bold, innovative strategies in partnership with Verizon's marketing team.
Partnering with Yahoo and other partners on product roadmaps and programmatic capabilities.
Collaborating with Brand, Business, Search, Social and Analytics teams to support activations.
Supporting cross-unit digital experiences with Operations, Experience, Technology and CRM.
Educating internal teams on evolving programmatic tech and marketplace trends.

Skills

Programmatic strategy

Self-serve channels

Agency experience

Buying platforms

Education

Bachelor’s degree or equivalent

Tools

Yahoo

Google

Amazon

Trade Desk

Job description

The role emphasizes collaboration with Marketing, Tech, and CRM, is hybrid with office and home days, and requires deep experience with major platforms and data-driven targeting to

Get your free, confidential resume review.

or drag and drop your file here.