Senior Programmatic Media Lead for High-Impact Campaigns

Citigroup Inc.; Irving (TX); Presencial; USD 115.000 - 172.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Medical Insurance

Dental & Vision

401(k)

Life Insurance

Disability Insurance

Wellness Programs

Paid Time Off

Holidays

Descripción de la vacante

Citi Commerce is seeking a Senior Programmatic Media Manager in Irving, TX to own end-to-end campaign operations across multiple channels, drive accuracy and performance, and scale the programmatic stack.

You will work with Sales, Planning and Product teams, manage IO to delivery, optimize pacing and analytics, and help build standard workflows in a fast-growing build-from-scratch organization. A hands-on operator with 6–10 years in ad operations and strong data/tech skills is preferred.

Formación

• 6–10 years in Ad Operations, Programmatic or Campaign Management within a publisher, ad network, or commerce media environment
• Experience launching campaigns accurately and on time
• Experience optimizing campaign delivery and pacing performance
• Experience managing operational playbooks and standardized workflows
• Experience generating campaign reporting outputs and performance insights
• Experience inputting into inventory utilization and yield optimization

Responsabilidades

• Execute end-to-end campaign operations, including setup, trafficking, QA, and delivery across multiple channels
• Manage campaign lifecycle from IO to completion, ensuring accuracy, timeliness, and performance alignment
• Monitor campaign pacing, troubleshoot delivery issues, and proactively optimize performance
• Support inventory management across Citi-owned and operated properties, ensuring effective utilization
• Activate and manage audience segments using Citi first‑party data and partner platforms
• Partner closely with Sales, Planning, and Product teams to ensure campaigns meet advertiser goals
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• Contribute to the development and standardization of ad operations processes and workflows
• Evaluate and adopt new tools and technologies to improve campaign execution and scalability
• Deliver clear reporting and insights on campaign performance to internal stakeholders
• Appropriately assess risk when business decisions are made, demonstrating particular consideration for the firm's reputation and safeguarding Citigroup, its clients and assets, by driving compliance with applicable laws, rules and regulations, adhering to Policy, applying sound ethical judgment regarding personal behavior, conduct and business practices, and escalating, managing and reporting control issues with transparency.

Conocimientos

Ad Operations

Programmatic

Campaign Management

Data Platforms

Google Ad Manager

DV360

LiveRamp

Educación

Bachelor’s degree in Business/Marketing

Herramientas

Google Ad Manager

DV360

Descripción del empleo

Citi Commerce is seeking a Senior Programmatic Media Manager in Irving, TX to own end-to-end campaign operations across multiple channels, drive accuracy and performance, and scale the programmatic stack.

You will work with Sales, Planning and Product teams, manage IO to delivery, optimize pacing and analytics, and help build standard workflows in a fast-growing build-from-scratch organization. A hands-on operator with 6–10 years in ad operations and strong data/tech skills is preferred.