Senior Programmatic Campaign Manager

Publicis Groupe; New York (NY); Hybrid; USD 75,000 - 120,000; Full time

Benefits offered by this job

Medical coverage

Dental

Vision

Disability insurance

401K

Parental and family care leave

Family forming assistance

Tuition reimbursement

Flexible time off

Job summary

Spark Foundry, a part of Publicis Groupe, seeks an experienced Manager to own strategic planning and execution of digital campaigns for assigned clients in a fast-paced environment. You will generate strategic insights and implement campaigns with support from Programmatic Analysts.

The ideal candidate brings 3+ years in bid/campaign management, strong analytical and communication skills, and experience with bid management platforms and campaign optimization.

Qualifications

• 3+ years in bid management, campaign management/optimization, or digital media operations.
• Client facing experience with risk identification and issue management.
• Understanding of traditional and interactive media planning elements.
• Proficiency in Microsoft Office.
• Strong analytical thinking and mathematical skills.
• Excellent communication and writing skills.
• Strong project management skills.
• Desire to contribute to a team.

Responsibilities

• Communicate digital strategies and rationale for tactical approaches per campaign.
• Execute, manage, and optimize online media campaigns to meet client performance goals.
• Oversee larger accounts and client relationships.
• Develop and maintain relationships with programmatic customers through service.
• Formulate proposals for new client opportunities.
• Manage delivery of assets, insertion orders, and campaign docs for launches.
• Partner with Analytics on measurement reporting and insights.
• Provide regular performance insights and opportunities to clients.
• Collaborate with media partners for accurate platform implementations.
• Troubleshoot issues on pre-production and live campaigns.
• Oversee QA process for campaigns.
• Provide monthly auditing reports and billing/pay updates.
• Lead and coach Campaign Managers and Specialists.
• Attend client meetings as needed.
• Share knowledge to optimize campaign performance.

Skills

Bid management

Campaign management

Digital media operations

Client facing

Microsoft Office

Analytical thinking

Communication

Project management

Team contribution

Job description

Spark Foundry, a part of Publicis Groupe, seeks an experienced Manager to own strategic planning and execution of digital campaigns for assigned clients in a fast-paced environment. You will generate strategic insights and implement campaigns with support from Programmatic Analysts.

The ideal candidate brings 3+ years in bid/campaign management, strong analytical and communication skills, and experience with bid management platforms and campaign optimization.