Senior Programmatic Campaign Lead

Razorfish; Atlanta (GA); On-site; USD 75,000 - 103,000; Full time

Benefits offered by this job

Paid time off

Flexible working arrangements

Healthcare benefits

Tuition assistance

Wellness programs

Job summary

Razorfish in Atlanta, GA is seeking a Programmatic Supervisor to oversee day-to-day execution, optimization, and performance of programmatic digital media campaigns across display, video, CTV, audio and more. You’ll work hands-on within DSPs such as The Trade Desk, DV360, Yahoo DSP, Amazon DSP, while guiding junior teammates through campaign setup and QA.

The role requires strong attention to detail, analytical thinking, and proactive campaign management, with collaboration across strategy,

Qualifications

• 5+ years of experience in programmatic media.
• 2+ years of experience managing a team.
• Strong knowledge of DV360, Amazon, CM360, and Google Analytics.
• Excellent leadership and client-facing communication.
• Able to interpret campaign data and provide optimization recommendations.
• Proactive and detail-oriented with strong project management skills.

Responsibilities

• Manage junior team members responsible for the client's media buys in the DSPs.
• Direct the execution of programmatic deliverables to meet/exceed expectations.
• Solid knowledge of the programmatic landscape – system setups on both DSPs, SSPs, publishers, etc.
• Develop, grow, and maintain relationships through exceptional client service.
• Contribute to creation of action plans for achieving and measuring digital media success, including optimization strategies to achieve key KPIs.
• Advocate for the value of programmatic by educating clients, partners and internal teams on the latest tech/data advancements and capabilities in this quickly evolving space.
• Provide direction as needed for improving campaign performance through optimization and/or implementing new features and strategies.
• Create and deliver presentations to both clients and internal teams showcasing campaign strategy and performance results.
• Develop points of view on new technologies, trends, and opportunities in the automated digital media landscape.
• Demonstrate a deep technical understanding as well as problem‑solving and intervention when necessary.
• Partner with analytics team on campaign measurement reporting and insights generation.
• Lead regular insight meetings with clients detailing performance, campaign optimizations, and new opportunities.
• Work with media partners to ensure accurate platform implementation.
• Lead and assist in coaching, managing, and educating a team of coordinators and planners.

Skills

Programmatic media

Team leadership

DV360

CM360

Google Analytics

Tools

The Trade Desk

DV360

Yahoo DSP

Amazon DSP

CM360

Google Analytics

Job description

Razorfish in Atlanta, GA is seeking a Programmatic Supervisor to oversee day-to-day execution, optimization, and performance of programmatic digital media campaigns across display, video, CTV, audio and more. You’ll work hands-on within DSPs such as The Trade Desk, DV360, Yahoo DSP, Amazon DSP, while guiding junior teammates through campaign setup and QA.

The role requires strong attention to detail, analytical thinking, and proactive campaign management, with collaboration across strategy,