Senior Product Marketing Manager, Sales Enablement

Salesforce, Inc.; Indianapolis (IN); On-site; USD 143,000 - 217,000; Full time

Benefits offered by this job

401(k)

Employee stock purchasing program

Medical benefits

Parental leave

Mental health support

Job summary

Salesforce, Inc. is seeking a Product Marketing Sr Manager - Sales Enablement (Customer Zero) to lead cross-functional partnerships and craft field-facing content that translates Salesforce transformation stories into practical sales assets.

You will collaborate with sales leaders and product marketing to tailor materials for diverse personas and buying stages, ensuring alignment with the Customer Zero program.

Qualifications

• 6-10+ years of experience in product marketing, field enablement, or related roles.
• Strong understanding of enterprise sales processes and buyer journeys.
• Experience working at a large enterprise organization across teams and geographies.
• Proven ability to create field-ready enablement content that is used in the field.
• Experience working with executive-level audiences and tailoring messaging for different personas.

Responsibilities

• Translate Customer Zero stories into sales-ready materials, including first-call decks; executive briefings; case studies and narrative summaries; demo scripts and supporting materials; and video content.
• Develop, maintain and evolve a library of high-impact, reusable enablement assets; adapt core narratives into role-based versions and various form factors.
• Partner with program leadership, product marketing, sales enablement, customer success and events teams to ensure alignment across messaging, campaigns and activation.
• Collaborate to develop clickable and video demos showing how Salesforce teams use technology to enable transformation and connect product capabilities to outcomes.
• Leverage AI to accelerate content creation, tailor content for personas, and build scalable templates for self-serve content.
• Track usage and impact of assets; measure adoption and pipeline impact; refine content based on feedback.
• Deliver field-ready content that is clear, modular, and easy for sellers to use, with consistent Salesforce messaging.

Skills

Product marketing

Field enablement

Storytelling

Cross-functional leadership

Sales enablement

Executive communication

Content development

Job description

Salesforce, Inc. is seeking a Product Marketing Sr Manager - Sales Enablement (Customer Zero) to lead cross-functional partnerships and craft field-facing content that translates Salesforce transformation stories into practical sales assets.

You will collaborate with sales leaders and product marketing to tailor materials for diverse personas and buying stages, ensuring alignment with the Customer Zero program.