Senior Product Marketing Manager - Infrastructure (Remote)

Coinbase, Inc.

Boise (ID)

Remote

USD 171,000 - 201,000

Full time

6 days ago

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Job summary

Coinbase is seeking a Senior Product Marketing Manager to lead integrated marketing for our infrastructure products, spanning content, demand generation, events, and sales enablement. You will own go-to-market strategy for PSPs, money movers, cross-border firms, and banks, driving programs that generate qualified pipeline in a fast-moving environment.

This role requires 7+ years in payments/fintech marketing and 3+ years in product marketing, with proven capability in content creation, partner

Qualifications

7+ years of payments/fintech marketing with measurable pipeline impact.
3+ years in product marketing, ownership of positioning and launches.
Strong writing of blog posts, partner briefs, and sales collateral.
Experience managing co-marketing programs with external partners.
Responsible use of generative AI with human oversight.

Responsibilities

Lead cross-functional marketing initiatives to build awareness and generate leads for infrastructure products.
Develop and execute go-to-market strategies for PSPs, money movers, cross-border firms, and banks.
Drive agentic finance marketing, including thought leadership, social campaigns, and product announcements.
Collaborate with partners on co-marketing programs and measure performance.