Senior Product Marketing Leader - GTM & Storytelling

EngineersOfAI; San Francisco (CA); Hybrid; USD 150,000 - 210,000; Full time

Job summary

Brex is seeking a Product Marketing Lead to drive end-to-end storytelling for our products and customers. You will lead product launches and go-to-market strategies, shaping narratives, positioning, and cross-channel campaigns to convert pipeline and grow adoption.

You are a maker who creates landing pages, campaigns, videos, and decks, collaborating with product, sales, design, and brand to ensure compelling content and measurable impact.

Qualifications

• 10+ years in product marketing, preferably B2B SaaS or fintech.
• 3+ years leading teams or cross-functional initiatives with exec stakeholders.
• Proven ability to translate features into compelling customer-centric narratives.
• Strong storytelling, positioning, and campaign design skills.
• Experience shaping market segmentation and customer journeys.

Responsibilities

• Build end-to-end storytelling for Brex products and customers.
• Lead product launches and go-to-market strategies with cross-channel campaigns.
• Create narratives, positioning, and assets across channels to drive adoption.
• Collaborate with Sales Enablement and Brand to align content and training.
• Monitor initiative performance and optimize strategies using data.

Skills

10+ years product marketing

3+ years leadership

storytelling and positioning

campaign and GTM execution

customer-centric storytelling

market segmentation and personas

cross-functional collaboration

executive stakeholder management

strategic thinking with tactical chops

data-driven decision making

Job description

Brex is seeking a Product Marketing Lead to drive end-to-end storytelling for our products and customers. You will lead product launches and go-to-market strategies, shaping narratives, positioning, and cross-channel campaigns to convert pipeline and grow adoption.

You are a maker who creates landing pages, campaigns, videos, and decks, collaborating with product, sales, design, and brand to ensure compelling content and measurable impact.