Senior Product Marketing Associate - Digital Launch Campaigns

JPMorgan Chase & Co.; Columbus (OH); On-site; USD 90,000 - 120,000; Full time

Job summary

Chase is seeking a Product Marketing Senior Associate in Business Banking to lead end-to-end digital campaigns for new product launches. You will develop, execute, and manage multiple marketing initiatives across email, ads, and landing pages, coordinating with strategy teams and agencies to deliver compliant, on-time campaigns.

You will partner with analytics, product, brand, and Legal/Compliance to enable reporting and approvals, while ensuring campaigns stay within budget and on strategy.

Qualifications

• Direct marketing experience with multi-channel execution preferred.
• Ability to manage multiple campaigns end-to-end and on tight timelines.
• Experience partnering with strategy, analytics, product, and legal/compliance teams.

Responsibilities

• Lead end-to-end digital campaign delivery for new product launches.
• Manage multi-channel execution from concept to delivery.
• Collaborate with strategy partners and internal/external teams.
• Enable performance reporting and secure approvals for marketing content.
• Define campaign opportunities, strategy, and measurement frameworks.
• Coordinate targeting and audience strategy with partners.
• Ensure initiatives are on-strategy, on time, and within budget.

Skills

Direct marketing

Campaign management

Cross-functional collaboration

Multi-channel marketing

Project management

Job description

Chase is seeking a Product Marketing Senior Associate in Business Banking to lead end-to-end digital campaigns for new product launches. You will develop, execute, and manage multiple marketing initiatives across email, ads, and landing pages, coordinating with strategy teams and agencies to deliver compliant, on-time campaigns.

You will partner with analytics, product, brand, and Legal/Compliance to enable reporting and approvals, while ensuring campaigns stay within budget and on strategy.