Senior Product Manager, Remote — E‑commerce Platform

Liftoff; Tallahassee (FL); Remote; USD 198.000 - 240.000; Vollzeit

Benefits dieser Stelle

Medical coverage

Wellness stipends

Country-based perks

Zusammenfassung

Liftoff is expanding its product portfolio with a new e‑commerce advertising platform. You will own the product from zero to beta, shaping strategy, roadmap, and success metrics while collaborating with engineering, ML, and GTM teams.

You will manage the business case, unit economics, and an experimentation roadmap, representing Liftoff with customers and partners, and aligning product policy with privacy requirements.

Qualifikationen

• 8+ years of product management experience in advertising tech.
• Experience with DSPs, retargeting, measurement/MMP, or ad networks for e‑commerce.
• Strong hands-on experience with web/mobile identity and attribution.

Aufgaben

• Set product strategy, quarterly goals, and success metrics; report progress to leadership.
• Own the business case and unit economics; determine when to scale or pivot.
• Define scope boundaries; cut scope when needed to stay focused and deliverable.
• Collaborate with GTM, sales, and account teams to define ICPs and go‑to‑market.
• Represent Liftoff in customer conversations and partnerships.
• Lead ML collaboration; interpret results and make go/no‑go decisions.
• Diagnose full‑funnel performance from impression to purchase; identify optimization opportunities.
• Define traffic quality and UX standards to protect advertiser outcomes.
• Own identity, attribution, and platform integrations; ensure policy compliance.
• Develop partnerships and integrations for robust measurement and attribution.
• Lead end‑to‑end ecommerce platform integration: pixels, server‑side events, catalog ingestion.

Kenntnisse

Product management

Performance advertising

ML experimentation

Cross-functional leadership

Go-to-market

Identity & attribution

Tools

A/B testing tools

Web/mobile analytics

Jobbeschreibung

Liftoff is expanding its product portfolio with a new e‑commerce advertising platform. You will own the product from zero to beta, shaping strategy, roadmap, and success metrics while collaborating with engineering, ML, and GTM teams.

You will manage the business case, unit economics, and an experimentation roadmap, representing Liftoff with customers and partners, and aligning product policy with privacy requirements.