Senior PMM: Security Workplace GTM Leader (SF onsite)

Envoy; San Francisco (CA); On-site; USD 140,000 - 190,000; Full time

Job summary

Envoy is seeking a Senior Product Marketing Manager to shape Envoy's position in the security workplace and visitor management technology market. You will be a key driver of Go-to-Market (GTM) success, spanning both inbound work — pre-launch strategy, research, and positioning — and outbound work — go-to-market execution and sales-facing motions that drive pipeline.

This role requires strong cross-functional collaboration and a high degree of ownership — and the ability to stay effective as

Qualifications

• 5 to 10 years of product marketing experience within a SaaS organization.
• A background in the security space (physical security, cybersecurity) or a related regulated/compliance-driven industry.
• A portfolio that highlights your previous work or projects.
• Excellent writing, storytelling, and research skills.
• Comfort collaborating across multiple teams (marketing, product, sales, customer support, and customer success).
• Experience with both inbound (pre-launch research and strategy) and outbound (go-to-market and sales-facing) marketing.
• Previous sales enablement experience.
• Proven ability to use and build AI tools to support PMM function.
• An ownership mentality and comfort operating in ambiguous, fast-changing environments.
• Ability to prioritize and meet deadlines.

Responsibilities

• Conduct market, customer, and competitive research to drive positioning, messaging, and inform product strategy.
• Influence and help shape the product roadmap by synthesizing customer feedback, market trends, and competitive intelligence into actionable recommendations.
• Lead and support the planning, launch, and cross-functional implementation of campaigns, products, and features.
• Architect and execute end-to-end GTM strategies for large product launches defining the overarching narrative, launch tiering framework, and cross-functional workbacks.
• Implement post-launch retrospectives for large product launches to optimize the GTM playbook continually
• Contextualize smaller feature updates within the broader product vision and work cross-functional teams to reinforce platform value for customers and buyers.
• Strategize and manage in-product comms to drive awareness, adoption, early access programming.
• Support pricing and packaging analysis and create recommendations.
• Own creation of sales enablement assets — decks, one-pagers, product and campaign training, sales and BDR sequences, competitive intelligence.
• Support content and demo development for conferences, events, and tradeshows. Comfortable moderating or acting as part of a panel.
• Present to internal teams and lead internal training sessions.
• Lead and support reviewing customer feedback and making product recommendations.
• Support review and analysis of win/loss sales reports.
• Help define and track KPIs related to campaign performance, product engagement, and pipeline contribution.
• Draft release notes and internal product update emails as needed.

Skills

SaaS marketing

Security industry

Strong writing

Cross-functional collaboration

Inbound/outbound

Sales enablement

AI tools for PMM

Ownership mindset

Deadline prioritization

Job description

Envoy is seeking a Senior Product Marketing Manager to shape Envoy's position in the security workplace and visitor management technology market. You will be a key driver of Go-to-Market (GTM) success, spanning both inbound work — pre-launch strategy, research, and positioning — and outbound work — go-to-market execution and sales-facing motions that drive pipeline.

This role requires strong cross-functional collaboration and a high degree of ownership — and the ability to stay effective as