Senior PMM: PLG Activation & Launch Cadence (Remote)

OpenKrill; United States; Remote; USD 180,000 - 220,000; Full time

Benefits offered by this job

Autonomy and Ownership

Competitive Compensation

Health Coverage

401(k) Retirement Plan

Time Off

Job summary

Enterpret is hiring a Senior Product Marketing Manager (Growth) to own shipping new features and building the PLG activation flow. You will ensure launches drive actual adoption and map activation journeys from signup through continued usage across the United States.

You’ll lead launches, define activation success, and partner with product and design to create enablement that accelerates value for customers. This role offers remote work with a focus on growth and measurable impact.

Qualifications

• You've done product marketing for AI products at B2B software companies.
• Your portfolio shows it and demonstrates launches and activations.
• You can point to a PLG activation or onboarding program with measurable impact.

Responsibilities

• Own weekly product launches, manage the release calendar, and ensure timely delivery to the right audience.
• Define activation metrics and build onboarding journeys across email and in-app experiences.
• Create product enablement materials and collaborate with product and design on onboarding.

Skills

AI product marketing

B2B software

Lifecycle marketing

Campaign management

Clear communication

Tools

Customer.io

HubSpot

Braze

Appcues

Pendo

Chameleon

Job description

Enterpret is hiring a Senior Product Marketing Manager (Growth) to own shipping new features and building the PLG activation flow. You will ensure launches drive actual adoption and map activation journeys from signup through continued usage across the United States.

You’ll lead launches, define activation success, and partner with product and design to create enablement that accelerates value for customers. This role offers remote work with a focus on growth and measurable impact.