Senior PM, E‑commerce Platform & Growth — Remote

Liftoff; Boston (MA); Remote; USD 211,000 - 257,000; Full time

Benefits offered by this job

Medical coverage

Wellness stipends

Country-specific perks

Job summary

Liftoff is building a new e-commerce advertising platform. We seek a Product Manager to own the product from zero to one, driving strategy, roadmap, and attribution architecture.

You will own the business case, experimentation roadmap, and the platform’s identity while engaging with customers and partners. You’ll collaborate with engineering, ML, and go-to-market teams, set quarterly goals, and lead the charge from beta to GA.

Qualifications

• 8+ years in product management with performance advertising domain.
• Hands-on depth in web and mobile identity and attribution: pixels, IP/device signals, server postbacks.
• Track record of carrying a product from beta to GA with data-driven pivots.
• Cross-functional leadership without direct authority.

Responsibilities

• Set product strategy, quarterly goals, and success metrics; report to executives.
• Own unit economics and decide when to scale, pivot, or stop.
• Define ICPs and GTM strategy with GTM, sales, and account teams.
• Lead ML-driven experimentation roadmap and Go/No-Go decisions.
• Oversee end-to-end e-commerce platform integration, including pixels and attribution.

Skills

Product Management

Performance advertising

Identity & attribution

ML experimentation

Cross-functional leadership

Customer management

Job description

Liftoff is building a new e-commerce advertising platform. We seek a Product Manager to own the product from zero to one, driving strategy, roadmap, and attribution architecture.

You will own the business case, experimentation roadmap, and the platform’s identity while engaging with customers and partners. You’ll collaborate with engineering, ML, and go-to-market teams, set quarterly goals, and lead the charge from beta to GA.