Senior Performance Marketing Manager - B2B Fintech (Remote)

Array; Oregon; Hybrid; USD 144,000 - 176,000; Full time

Benefits offered by this job

Full medical, dental, vision

Job summary

Array is a financial innovation platform that helps digital brands, fintechs, and institutions bring products to market faster. We’re a remote-first team focusing on high-impact marketing in a fast-moving fintech GTM org.

As Digital Marketing Manager, you’ll own paid spend end-to-end, drive organic and AI-enabled search, and lead top-of-funnel demand across multiple channels. You’ll report to Marketing leadership and collaborate with Demand Gen, Sales, and Ops.

Qualifications

• 5+ years hands-on performance marketing for B2B with budget ownership.
• Agency background is strongly welcome; you've run multiple client accounts and want to go deep on one.
• You defend spend with data and move budgets when the metrics say so.
• Proven platform fluency across Google Ads, LinkedIn Campaign Manager, GA4, GTM, Salesforce, HubSpot.
• Excellent SEO, CRO, and AI-enabled marketing capabilities.

Responsibilities

• Manage paid media strategy and end-to-end execution for Google Ads and LinkedIn.
• Build and optimize organic SEO programs including technical audits and keyword mapping.
• Lead top-of-funnel demand via search, social, content syndication, and ABM-aligned campaigns.
• Own landing pages, conversion testing, and form/funnel optimization with strong data discipline.
• Measure and report pipeline impact with UTM, attribution, and Salesforce hygiene.

Skills

Performance marketing

Budget management

SEO

CRO testing

Pipeline mindset

Project management

Communication

AI in marketing

Tools

Google Ads

LinkedIn Campaign Manager

GA4

Google Tag Manager

Salesforce

HubSpot

ZoomInfo

Gong

Job description

Array is a financial innovation platform that helps digital brands, fintechs, and institutions bring products to market faster. We’re a remote-first team focusing on high-impact marketing in a fast-moving fintech GTM org.

As Digital Marketing Manager, you’ll own paid spend end-to-end, drive organic and AI-enabled search, and lead top-of-funnel demand across multiple channels. You’ll report to Marketing leadership and collaborate with Demand Gen, Sales, and Ops.