Senior Partner Marketing Campaigns & Events Lead

Relativity; Maryland; Hybrid; USD 94,000 - 142,000; Full time

Job summary

Relativity is seeking a Senior Specialist, Partner Marketing Campaigns & Events to lead the execution of partner marketing campaigns, programs, and events that strengthen partner engagement and drive business growth. You will own multi-channel campaigns and manage partner participation at Relativity and industry events, coordinating across teams to ensure successful execution, reporting, and optimization.

This role also supports communications, content, and field marketing activities with a

Qualifications

• Experience in B2B marketing, preferably tech, legal, or SaaS.
• Proven ability to manage multi-channel campaigns and events from planning to measurement.
• Strong written and verbal communication with data-driven reporting

Responsibilities

• Own the execution of partner marketing campaigns and programs, including field marketing activities, content initiatives, webinars, and digital campaigns.
• Manage partner participation across Relativity-sponsored events and industry conferences, including sponsorship fulfillment, partner engagement, communications, event logistics, and post-event follow-up.
• Coordinate partner marketing content and communications opportunities, including social media promotion and partner web updates.
• Track and report on campaign performance, providing insights and recommendations for improvement.
• Create monthly and quarterly performance reports for visibility into campaigns, programs and events.
• Collaborate with cross-functional teams to ensure successful execution of campaigns and programs.

Skills

Channels Marketing

Content Marketing

Digital Marketing

Event Marketing

Lead Generation

Marketing Strategies

Partner Marketing

Public Relations

Relationship Management

Sales Enablement

Tools

Salesforce

Marketing Automation Platforms

Webinar Platforms

Job description

Relativity is seeking a Senior Specialist, Partner Marketing Campaigns & Events to lead the execution of partner marketing campaigns, programs, and events that strengthen partner engagement and drive business growth. You will own multi-channel campaigns and manage partner participation at Relativity and industry events, coordinating across teams to ensure successful execution, reporting, and optimization.

This role also supports communications, content, and field marketing activities with a