Senior Partner Marketing Campaigns & Events Lead

Relativity; Colorado; Hybrid; USD 94,000 - 142,000; Full time

Job summary

Relativity is seeking a Senior Specialist, Partner Marketing Campaigns & Events to drive partner-focused campaigns, events, and programs that engage partners and accelerate business growth. You will manage multi-channel campaigns, events, and communications across Relativity-sponsored activities.

The role emphasizes cross-functional collaboration with Events, Product Marketing, Sales, and Marketing Operations, with a path toward broader partner strategy responsibilities as experience grows.

Qualifications

• 5-8 years of experience in B2B marketing, preferably in tech, legal, or SaaS.
• Experience working in a partner/ channel/ ecosystem marketing environment.
• Experience supporting conferences, trade shows, customer events, sponsorships, or field marketing activities.
• Experience executing multi-channel marketing campaigns, events, or programs from planning through measurement.
• Strong project management skills with multiple programs and deadlines.
• Strong written and verbal communication, including marketing assets.
• Familiarity with marketing tech like Salesforce and marketing automation platforms.
• Collaborative mindset and cross-team coordination.

Responsibilities

• Own the execution of partner marketing campaigns and programs, including field activities and digital campaigns.
• Manage partner participation in Relativity events and industry conferences, including sponsorship fulfillment and post-event follow-up.
• Coordinate partner marketing content and communications opportunities, including social media and web updates.
• Track and report on campaign and program performance, with insights and recommendations.
• Create monthly and quarterly performance reports for visibility into results, trends, and follow-up needs.
• Collaborate with Events, Product Marketing, Segment Marketing, Marketing Operations, Communications, and Sales to ensure successful execution.

Skills

Channel Marketing

Content Marketing

Digital Marketing

Event Marketing

Lead Generation

Marketing Strategies

Partner Marketing

Public Relations

Relationship Management

Sales Enablement

Job description

Relativity is seeking a Senior Specialist, Partner Marketing Campaigns & Events to drive partner-focused campaigns, events, and programs that engage partners and accelerate business growth. You will manage multi-channel campaigns, events, and communications across Relativity-sponsored activities.

The role emphasizes cross-functional collaboration with Events, Product Marketing, Sales, and Marketing Operations, with a path toward broader partner strategy responsibilities as experience grows.