Senior Paid Social & Performance Marketing Lead

Under Armour; Baltimore (MD); Hybrid; USD 75,000 - 100,000; Full time

Benefits offered by this job

UA Give Back volunteer days

UA Merchandise Discounts

401(k) matching

Job summary

Under Armour in Baltimore, MD is seeking a Digital Marketing Specialist with a strong background in performance marketing. You will support social, search, affiliate and retail marketing programs, partner with internal teams, and manage agency relationships to drive revenue and customer engagement.

The role requires 3+ years in performance marketing, a BA in Marketing or related field, and a hands-on approach to budgeting and campaign optimization.

Qualifications

• BA in Marketing or related field required.
• 3+ years of performance marketing experience across Social, Search, Google Shopping and Affiliate channels.
• Experience collaborating with cross-functional teams and managing budgets.

Responsibilities

• Partner with the Director of Performance Marketing to execute the media program.
• Support North America media performance initiatives across channels.
• Coordinate with planning, creative, merchandising and sales to align promotions and launches.
• Manage agency relationships and oversee project briefs, timelines and budgets.
• Use consumer insights to assess channel effectiveness and optimize campaigns.

Skills

Performance Marketing

Social Media

Paid Search

Google Shopping

Affiliate Marketing

Budget Management

Cross-functional Collaboration

Education

BA in Marketing or related field

Tools

Ariba

Job description

Under Armour in Baltimore, MD is seeking a Digital Marketing Specialist with a strong background in performance marketing. You will support social, search, affiliate and retail marketing programs, partner with internal teams, and manage agency relationships to drive revenue and customer engagement.

The role requires 3+ years in performance marketing, a BA in Marketing or related field, and a hands-on approach to budgeting and campaign optimization.