Loyalty Marketing Lead: Member Experience

Under Armour; Baltimore (MD); Hybrid; USD 75,000 - 100,000; Full time

Benefits offered by this job

Volunteer days

Merchandise discounts

401(k) matching

Parental leave

Well-being benefits

Job summary

Under Armour in Baltimore is seeking a Sr. Professional, Loyalty Marketing to drive member experiences and activations for the Armour Access program.

You will shepherd briefs, coordinate with Channel, Brand Marketing, Team Sports, Merchandising and Sports Marketing to bring loyalty activations to life. You will craft engaging experiences for members, manage content approvals, asset management, and ensure campaigns align with loyalty goals while delivering measurable commercial value for the

Qualifications

• Bachelor's or Master's with relevant experience; senior level without degree
• Experience in loyalty programs, events or sports marketing is a plus
• Ability to work independently in ambiguous environment; influence priorities

Responsibilities

• Present new experiences and campaigns to cross-functional teams
• Interpret decisions during development and activation planning
• Summarize status updates for Loyalty team and leadership
• Develop campaigns based on consumer insights and benchmarking

Education

Bachelor's degree with 5+ years experience

Master's degree with 3+ years experience

9 years relevant work experience without degree

Job description

Under Armour in Baltimore is seeking a Sr. Professional, Loyalty Marketing to drive member experiences and activations for the Armour Access program.

You will shepherd briefs, coordinate with Channel, Brand Marketing, Team Sports, Merchandising and Sports Marketing to bring loyalty activations to life. You will craft engaging experiences for members, manage content approvals, asset management, and ensure campaigns align with loyalty goals while delivering measurable commercial value for the