Senior Paid Search Strategist - Remote & Growth Focus

CODE3; United States; Remote; USD 85,000 - 106,000; Full time

Benefits offered by this job

Remote-first workplace

Medical, dental, vision benefits

Retirement program

Parental leave

Flexible Time Off

Job summary

Code3 is seeking a Senior Strategist, Search to lead paid search strategy, activation and thought leadership for a diverse client portfolio across the U.S. You’ll shape campaigns, manage performance and tie search to broader business outcomes.

You’ll collaborate with cross‑disciplinary teams on challenger and enterprise accounts, translate complex strategies into clear client recommendations, and explore innovative approaches, including AI, to stay ahead.

Qualifications

• 4-6 years of proven experience in developing paid search media plans
• Experience contributing to new business pitches
• Ability to anticipate client requests, team and agency needs and provide proactive solutions
• Proficiency in research platforms, paid search platforms and analytics dashboards
• Certifications in digital marketing and/or paid search media strategy are a plus

Responsibilities

• Provide paid search strategy & routine audits on your portfolio of accounts across platforms (Google, Microsoft, Yahoo!) and tactics (Brand, Non-brand, Shopping, PMAX, Demand Gen, Competitor)
• Deliver activation excellence on campaign builds, pacing management and optimization deployment
• Conduct keyword research, writing ad copy, optimizations and establishing bidding strategies to meet and exceed client KPIs
• Perform QA for all campaign builds, edits, landing pages, URL tags, campaign settings and measurement studies
• Leverage understanding of feed management strategy within platforms (Feedonomics, Shopify) to guide clients and teams
• Provide proactive and reactive performance insights and optimization recommendations
• Identify, test, and scale innovative approaches, automation opportunities, and emerging technologies in paid search
• Be a collaborative partner between client partnership, creative, growth and activation teams
• Be a storyteller: turning complex search strategies into campaign recommendations
• Maintain best practices on media planning, forecasting, budgeting & setup
• Cultivate strong relationships with clients by providing POVs and industry trends
• Support new business initiatives and pitches by conducting platform audits and recommendations

Skills

Paid search strategy

Campaign optimization

Client partnership

AI in marketing

Presentation skills

Tools

Google Ads

Microsoft Advertising

Yahoo!

Feedonomics

Shopify

Job description

Code3 is seeking a Senior Strategist, Search to lead paid search strategy, activation and thought leadership for a diverse client portfolio across the U.S. You’ll shape campaigns, manage performance and tie search to broader business outcomes.

You’ll collaborate with cross‑disciplinary teams on challenger and enterprise accounts, translate complex strategies into clear client recommendations, and explore innovative approaches, including AI, to stay ahead.