Senior Paid Media Director — Remote, $1M+ Budget

LHH; United States; Remote; USD 180,000 - 280,000; Full time

Benefits offered by this job

Fully remote

Job summary

LHH is seeking a Director of Paid Media for a fully remote role in the United States, guiding paid media strategy for a consumer-focused organization in beauty, CPG, and e-commerce. You will manage $1M+ monthly budgets, including at least $700K on Meta, and grow a high‑performing growth team.

The role emphasizes full‑funnel performance, CAC/CPA/ROAS KPIs, and profitability, with collaboration across creative, e‑commerce, and leadership teams to scale channels and optimize spend.

Qualifications

• 4+ years of experience in paid media, performance marketing, growth marketing, or digital marketing.
• Direct brand-side experience with a DTC, CPG, beauty, or e-commerce company is required; agency experience does not satisfy this.
• Must have personally managed $1M+ in total monthly paid media spend, including $700K+ on Meta Ads.

Responsibilities

• Lead paid media strategy across social, search, and performance marketing.
• Manage and optimize $1M+ total monthly paid media spend, including $700K+ on Meta Ads.
• Oversee campaigns across Meta Ads, Google Ads, TikTok Ads, and other digital platforms.
• Own full-funnel performance, profitability, and P&L to drive customer acquisition.
• Lead, coach, and develop a team of growth and performance marketers.
• Lead performance reporting, attribution analysis, and budget allocation to maximize efficiency.

Skills

Paid media strategy

Budget management

Meta Ads

Google Ads

A/B testing

Data analysis

Leadership

Cross-functional collaboration

Tools

SQL

Excel

GA4

Job description

LHH is seeking a Director of Paid Media for a fully remote role in the United States, guiding paid media strategy for a consumer-focused organization in beauty, CPG, and e-commerce. You will manage $1M+ monthly budgets, including at least $700K on Meta, and grow a high‑performing growth team.

The role emphasizes full‑funnel performance, CAC/CPA/ROAS KPIs, and profitability, with collaboration across creative, e‑commerce, and leadership teams to scale channels and optimize spend.