Senior Meta Performance Lead - Remote & Flexible

Clients Blackbox, Inc.; College Station (TX); Remote; USD 115,000 - 150,000; Full time

Benefits offered by this job

Paid Time Off

Work From Home

Flexible Schedule

Performance Bonus

Job summary

Clients Blackbox, Inc. is seeking a Senior Paid Media Strategist to oversee client performance across Meta campaigns, lead generation, and messaging testing.

You will own end-to-end client engagements, develop testing strategies, and guide copy and creative direction to drive qualified appointments and growth. The role requires hands-on expertise beyond Ads Manager, including writing direct-response copy, developing VSL scripts, and diagnosing funnel bottlenecks.

Qualifications

• 5+ years of hands-on paid media experience with substantial Meta advertising responsibility.
• Experience leading client-facing strategy conversations across multiple accounts.
• Strong direct-response copywriting skills for ads and video scripts.

Responsibilities

• Own a portfolio of client accounts and serve as the primary strategic point of contact.
• Lead bi-weekly client calls covering performance, strategy, testing priorities, and next steps.
• Write direct-response ad copy and video sales letter scripts for financial services audiences.
• Set up tracking, pixels, and lead-routing workflows; diagnose funnel issues and optimize performance.

Skills

Paid media management

Client communication

Copywriting

Creative testing

Analytics

Tools

Meta Ads Manager

Pixels

Marketing automation

Job description

Clients Blackbox, Inc. is seeking a Senior Paid Media Strategist to oversee client performance across Meta campaigns, lead generation, and messaging testing.

You will own end-to-end client engagements, develop testing strategies, and guide copy and creative direction to drive qualified appointments and growth. The role requires hands-on expertise beyond Ads Manager, including writing direct-response copy, developing VSL scripts, and diagnosing funnel bottlenecks.