Senior Meta Performance Marketing Lead - Remote

Clients Blackbox, Inc.; Dallas (TX); On-site; USD 115,000 - 150,000; Full time

Benefits offered by this job

Paid Time Off

Training & Development

Work From Home

Flexible Schedule

Performance Bonus

Job summary

Clients Blackbox, Inc. is seeking a Senior Paid Media Strategist to own client performance across Meta campaigns, messaging, and funnel testing.

You will manage a portfolio of accounts end-to-end and collaborate with clients on strategy and outcomes. You will write copy and VSL scripts, develop testing strategies, troubleshoot tracking, and optimize budgets and bid strategies to hit cost-per-appointment targets for high-value leads.

Qualifications

• 5+ years of hands-on paid media experience with Meta ads.
• Experience managing multiple client accounts and leading strategy calls.
• Proven ability to hit defined performance targets while maintaining client retention.
• Strong direct-response copywriting skills for ads and video scripts.
• Experience with conversion tracking, pixels, and basic marketing automation.

Responsibilities

• Lead client strategy and bi-weekly calls, translating data into actionable recommendations.
• Build, launch, and optimize Meta campaigns focused on lead generation and appointment bookings.
• Write direct-response ad copy and video sales letter scripts; develop testing hypotheses.
• Set up tracking, pixels, Calendly integrations, Zapier automations, and analyze funnel performance.

Skills

Paid media

Client management

Copywriting

Campaign optimization

Analytics

Creative testing

Tracking pixels

Communication

Job description

Clients Blackbox, Inc. is seeking a Senior Paid Media Strategist to own client performance across Meta campaigns, messaging, and funnel testing.

You will manage a portfolio of accounts end-to-end and collaborate with clients on strategy and outcomes. You will write copy and VSL scripts, develop testing strategies, troubleshoot tracking, and optimize budgets and bid strategies to hit cost-per-appointment targets for high-value leads.