Senior Media Analytics Leader — Remote & Flexible

Publicis Groupe; Atlanta, Northern (GA, KY); Hybrid; USD 112,000 - 154,000; Full time

Benefits offered by this job

Paid Family Care

Adoption support

Pet adoption support

Health/Wellness reimbursements

Tuition Assistance

Paid time off

Flexible working arrangements

Work Your World program

Employee Resource Groups

Job summary

Razorfish, a leader in digital transformation, is seeking a strategic, client-facing Associate Director to lead media analytics and measurement. You will turn data into actionable insights to optimize campaigns and guide future planning, partnering with Media, Strategy, and Client teams to move analytics beyond reporting into performance-driven growth.

You will support a key retail client as part of Razorfish's Media AOR, coordinating across data engineering, investment, and client teams,

Qualifications

• 7+ years of experience in media analytics, marketing analytics, or data science within a digital or paid media environment.
• Advanced proficiency with analytics and visualization tools (e.g., Adobe Analytics, GA4, Tableau, Looker)
• Experience with data transformation, automation, and pipeline tools (e.g., SQL, GCP, Funnel.io)
• Strong communication and storytelling skills with experience presenting to senior partners or clients
• Ability to lead projects and mentor teams, ensuring delivery of high-quality, data-driven outputs

Responsibilities

• Lead end-to-end media analytics and measurement strategy across campaigns
• Translate performance data into actionable insights that drive optimization
• Develop measurement frameworks and learning agendas aligned to goals
• Deliver audience, competitive, and cross-channel insights to inform strategy
• Ensure dashboards and outputs are polished, intuitive, and decision-ready
• Mentor team members to elevate work from reporting to insight generation

Skills

Media analytics

Data science

Communication

Team leadership

SQL

GA4

Tableau

Looker

CM360

Funnel.io

GCP

Tools

Adobe Analytics

GA4

Tableau

Looker

CM360

Funnel.io

GCP

Job description

Razorfish, a leader in digital transformation, is seeking a strategic, client-facing Associate Director to lead media analytics and measurement. You will turn data into actionable insights to optimize campaigns and guide future planning, partnering with Media, Strategy, and Client teams to move analytics beyond reporting into performance-driven growth.

You will support a key retail client as part of Razorfish's Media AOR, coordinating across data engineering, investment, and client teams,