Senior MarTech Strategy Consultant
Sapient Corporation
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Benefits offered by this job
Job summary
Publicis Sapient is seeking a Senior Consultant to shape and deliver MarTech strategy that aligns with business goals and accelerates digital transformation. You will assess current ecosystems, define future-state architectures, and create roadmaps that enable data-driven marketing while engaging senior stakeholders.
You will translate complex business challenges into actionable technology recommendations across platforms, data capabilities, and personalization, with emphasis on strategy over
Qualifications
- 5+ years of experience in technology strategy or MarTech strategy
- Experience leading enterprise MarTech assessments and roadmaps
- Strong understanding of enterprise MarTech landscape and platforms
Responsibilities
- Lead MarTech strategy engagements and assess client ecosystems
- Develop current-state and future-state MarTech strategies and roadmaps
- Provide vendor-agnostic platform recommendations and modernization guidance
- Advise on API-driven integrations, data flows, and architecture
- Prepare executive presentations, business cases, and implementation plans
- Collaborate with senior stakeholders to align technology with business outcomes
- Evaluate emerging AI capabilities for marketing automation and orchestration
- Establish KPIs to measure the impact of MarTech initiatives
Skills
Tools
Job description
Publicis Sapient is seeking a Senior Consultant to shape and deliver MarTech strategy that aligns with business goals and accelerates digital transformation. You will assess current ecosystems, define future-state architectures, and create roadmaps that enable data-driven marketing while engaging senior stakeholders.
You will translate complex business challenges into actionable technology recommendations across platforms, data capabilities, and personalization, with emphasis on strategy over
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