Senior MarTech Strategy Consultant
Sapient Corporation
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Benefits offered by this job
Job summary
Publicis Sapient in Boston seeks a Senior Consultant to shape MarTech strategy, assess ecosystems, and define future-state architectures and roadmaps that enable data-driven marketing.
You will lead workshops with executives, provide vendor-agnostic recommendations, and translate marketing challenges into technology strategies, with emphasis on AI capabilities and enterprise architecture.
The role offers a competitive compensation package and comprehensive benefits.
Qualifications
- 5+ years in technology or MarTech strategy consulting.
- Experience leading enterprise MarTech assessments and roadmaps.
- Expertise across CDPs, marketing automation, content management, CRM, and omnichannel marketing.
Responsibilities
- Lead MarTech strategy engagements and assess client ecosystems to identify gaps and opportunities.
- Develop current-state and future-state MarTech strategies and prioritized roadmaps.
- Provide vendor-agnostic recommendations on platform selection, rationalization, and modernization.
- Translate business challenges into actionable technology strategies and roadmaps.
- Lead client workshops, interviews, and capability assessments to define requirements and a future-state MarTech vision.
- Produce executive-facing deliverables: findings, business cases, and implementation roadmaps.
Skills
Tools
Job description
Publicis Sapient in Boston seeks a Senior Consultant to shape MarTech strategy, assess ecosystems, and define future-state architectures and roadmaps that enable data-driven marketing.
You will lead workshops with executives, provide vendor-agnostic recommendations, and translate marketing challenges into technology strategies, with emphasis on AI capabilities and enterprise architecture.
The role offers a competitive compensation package and comprehensive benefits.
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