Senior MarTech Lead for Communications & Braze AI

Chime Financial, Inc; San Francisco (CA); On-site; USD 153,000 - 200,000; Full time

Benefits offered by this job

In-office work policy

Health and wellbeing benefits

Parental leave

Job summary

Chime Financial, Inc. is seeking a Senior MarTech Manager, Communications to lead the MarTech stack for member communications across email, push, in-app, SMS and emerging channels.

You’ll partner with Marketing, Product, Engineering, and Data teams to translate needs into scalable solutions, optimize the tech, and drive AI-enabled automation. This senior IC role emphasizes deep Braze expertise, systems thinking, and cross-functional influence.

Qualifications

• 8+ years of experience in marketing technology, CRM/lifecycle technology, product management, marketing automation or engineering, or a related technical field.
• Deep hands-on expertise with Braze, including integrations, orchestration, personalization, data structures, and platform configuration.
• Strong understanding of communications technology architecture and technical fluency with APIs, schemas, events and triggers, integrations, identity and audience syncing, and data flows.
• Experience translating marketing needs into technical requirements, and partnering with and influencing Product, Engineering, Data, and/or vendors to deliver scalable capabilities.
• Experience managing strategic technology vendors and leading RFPs, pilots, and build-vs-buy assessments.
• Strong systems thinking and troubleshooting skills, with experience diagnosing communication failures across events, data, integrations, and platforms and driving issues to resolution.
• Strong cross-functional communication and influence, with the ability to bridge marketing and technical audiences.
• Experience evaluating AI-enabled capabilities and turning promising use cases into measurable pilots, workflows, or automations.

Responsibilities

• Serve as MarTech lead for Braze and the broader communications vendor ecosystem, managing integrations, audience syncing, and data flows and troubleshooting issues to ensure our messaging tech operates reliability and at scale.
• Partner closely with Marketing, Product, Engineering, and Data teams to translate business needs into technical requirements, identify capability gaps, and deliver scalable technology and automation solutions.
• Manage vendor relationships, performance, and roadmap alignment. Lead vendor evaluations and RFPs, pilot new capabilities, identify consolidation opportunities, and drive build-vs-buy recommendations.
• Identify and advance opportunities to apply AI across the communications operational workflow and marketing technology stack, from evaluating third-party capabilities to building and automating workflows.
• Drive greater value from our communications technology across orchestration, personalization, experimentation, audience activation, and content.
• Establish MarTech governance and best practices, including measures of platform health, integration reliability, data quality, adoption, and vendor performance.

Skills

Braze expertise

Marketing tech

Cross-functional influence

APIs and data flows

Vendor management

Job description

Chime Financial, Inc. is seeking a Senior MarTech Manager, Communications to lead the MarTech stack for member communications across email, push, in-app, SMS and emerging channels.

You’ll partner with Marketing, Product, Engineering, and Data teams to translate needs into scalable solutions, optimize the tech, and drive AI-enabled automation. This senior IC role emphasizes deep Braze expertise, systems thinking, and cross-functional influence.