Senior Marketing Ops & Platforms Leader

First PREMIER Bank/PREMIER Bankcard

Sioux Falls (SD)

On-site

USD 120,000 - 170,000

Full time

7 days ago
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Benefits offered by this job

Full medical benefits
401(k) match up to 5%
Paid Time Off
Dental and vision coverage
Wellness program

Job summary

Premier Bankcard, a leader in financial services, seeks a Marketing Operations leader to evolve an integrated, technology-enabled function that drives speed to market, compliance, customer experience, and operational efficiency. The role oversees marketing operations, Martech platforms, communication, and production teams.

The position manages 3-5 direct reports and collaborates with Acquisition, Product Strategy, and Digital teams to deliver compliant campaigns while coordinating marketing

Qualifications

  • Bachelor’s degree required; MBA or relevant advanced degree preferred.
  • Deep experience leading marketing ops in corporate/agency settings.

Responsibilities

  • Oversee marketing operations, Martech platforms, communications and production teams.
  • Ensure compliant, effective campaigns and manage vendor relationships to meet timelines and budgets.
  • Develop KPIs, dashboards, and reporting for marketing performance and efficiency.
  • Lead recruitment, coaching, and performance reviews for direct reports and cross-functional partners.

Skills

Marketing operations leadership
Marketing automation
CRM platforms
Data analytics
Vendor management
Cross-functional collaboration
Communication
Team leadership

Education

Bachelor’s degree in marketing, computer science, analytics or related field
MBA preferred

Tools

Pega
Salesforce
Adobe Marketing Cloud

Job description

Premier Bankcard, a leader in financial services, seeks a Marketing Operations leader to evolve an integrated, technology-enabled function that drives speed to market, compliance, customer experience, and operational efficiency. The role oversees marketing operations, Martech platforms, communication, and production teams.

The position manages 3-5 direct reports and collaborates with Acquisition, Product Strategy, and Digital teams to deliver compliant campaigns while coordinating marketing

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