Marketing Operations Director: Martech & Automation Leader

First PREMIER; Sioux Falls (SD); Sur place; USD 140 000 - 190 000; Plein temps

Avantages offerts par ce poste

Medical benefits

Paid time off

401(k) match

Wellness program

Professional development

Résumé du poste

First PREMIER Bank in Sioux Falls, SD is hiring a Director of Marketing Operations and Platforms to transform the marketing organization using automation, data and modern tech. You’ll oversee marketing operations, Martech platforms, communications and production teams, and manage vendor relationships to drive efficiency and impact.

The role requires leading 3–5 direct reports, optimizing cross-channel campaigns, and ensuring compliance with UDAAP/CAN-SPAM while collaborating with Analytics,

Qualifications

• Deep experience leading marketing operations and Martech platforms.
• Experience with CRM platforms (e.g., Salesforce, Pega, Adobe) and data-driven marketing.
• Knowledge of UDAAP and CAN-SPAM regulatory requirements.

Responsabilités

• Oversee marketing operations, Martech platforms, communications and production teams.
• Lead 3–5 direct reports; manage external vendors and partners.
• Ensure campaigns are compliant and measured against KPIs; align with legal and analytics teams.

Connaissances

Marketing ops

Martech platforms

CRM systems

Data analytics

Vendor management

Leadership

Cross-functional collab

Regulatory knowledge

Communication

Formation

Bachelor's degree in Marketing/CS/Analytics

MBA (preferred)

Outils

Salesforce

Pega

Adobe

CMS

Description du poste

First PREMIER Bank in Sioux Falls, SD is hiring a Director of Marketing Operations and Platforms to transform the marketing organization using automation, data and modern tech. You’ll oversee marketing operations, Martech platforms, communications and production teams, and manage vendor relationships to drive efficiency and impact.

The role requires leading 3–5 direct reports, optimizing cross-channel campaigns, and ensuring compliance with UDAAP/CAN-SPAM while collaborating with Analytics,