Senior Marketing Ops Architect — Scale Campaigns & Data

Spectro Cloud; San Jose (CA); Hybrid; USD 143,000 - 196,000; Full time

Job summary

Spectro Cloud is hiring its first dedicated Senior Marketing Operations Manager to own the workflows, data, leads, and reporting that drive demand gen and board-ready metrics. You will optimize HubSpot and Salesforce integration, build nurture and campaign workflows, and ensure clean, actionable marketing data across channels.

Reporting to the Director of Demand Gen, you will partner with demand generation, field marketing, web, sales, and RevOps to scale pipeline and provide robust,

Qualifications

• 6+ years in marketing operations at a B2B SaaS company, with 2–3 years in a senior/lead role.
• Strong strategic thinking with a builder mindset.
• Deep, hands-on HubSpot expertise — workflows, lifecycle stages, lead scoring, sync management.
• Strong knowledge of Salesforce and HubSpot–Salesforce integration (field mapping, sync rules).
• Experience owning lead routing, lifecycle management, and lead scoring end‑to‑end.
• Proven ability to build nurture programs that move pipeline and succeed in attribution models.

Responsibilities

• Own lead movement through HubSpot to Salesforce end-to-end.
• Build and maintain campaign workflows and HubSpot–Salesforce integration.
• Manage field mapping, lifecycle stage handoffs, and routing properties.
• Audit and maintain data quality, sync integrity, and complete records.
• Develop nurture programs and ensure they progress leads through lifecycle.
• Deliver ROI reporting and multi-view dashboards for marketing and sales.

Skills

HubSpot

Salesforce

Lead routing

Campaign workflows

Data quality

Reporting & attribution

Lead scoring

Lifecycle management

Tools

HubSpot

Salesforce

LeanData

6Sense

DemandBase

Job description

Spectro Cloud is hiring its first dedicated Senior Marketing Operations Manager to own the workflows, data, leads, and reporting that drive demand gen and board-ready metrics. You will optimize HubSpot and Salesforce integration, build nurture and campaign workflows, and ensure clean, actionable marketing data across channels.

Reporting to the Director of Demand Gen, you will partner with demand generation, field marketing, web, sales, and RevOps to scale pipeline and provide robust,