Senior Marketing Manager

Kane Partners LLC; Hickory (NC); On-site; USD 110,000 - 125,000; Full time

Job summary

Kane Partners LLC is seeking a Senior Marketing Manager to drive brand positioning and digital campaigns in the Away-From-Home and commercial B2B sectors. The ideal candidate will have over 7 years of B2B marketing experience, particularly in AFH markets, and will lead strategic marketing initiatives that enhance brand visibility and sales. This role offers a competitive salary and the opportunity to make a significant impact in a growing company.

Benefits

Strong compensation

Benefits

Leadership backing

Direct impact in a scaling company

Qualifications

• 7+ years in B2B marketing, ideally in AFH markets.
• Proven ability to lead digital and traditional marketing programs.
• Background in a growth-focused or PE-backed company is a plus.

Responsibilities

• Craft and execute strategic marketing plans for AFH/commercial products.
• Drive full-funnel growth through SEO, SEM, email, paid media, and content.
• Manage external vendors and internal team resources.

Skills

B2B marketing

Digital marketing

Brand positioning

SEO

SEM

Email marketing

Content marketing

Education

Bachelor's in Marketing

MBA

Tools

CRM

Marketing automation

Analytics platforms

CMS

Job description

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This range is provided by Kane Partners LLC. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$110,000.00/yr - $125,000.00/yr

Direct message the job poster from Kane Partners LLC

Visionary Entrepreneur, Networking professionals

Grow Brands That Supply Where America Works, Eats, and Shops

We’re hiring a Senior Marketing Manager with real-world experience building brands and driving demand in the Away-From-Home (AFH) and commercial B2B space. If you’ve marketed products to buyers in QSR (e.g., McDonald’s, Wendy’s), jan/san distribution, or facility services — this is where your knowledge makes a difference.

You’ll lead brand positioning, digital campaigns, and sales enablement for a growing portfolio of products used across foodservice, education, healthcare, and facility operations.

Your Mission:

• Craft and execute strategic marketing plans for AFH/commercial products
• Elevate brand identity across multiple product lines and customer segments
• Drive full-funnel growth through SEO, SEM, email, paid media, and content
• Collaborate with sales teams to develop tools and programs that close deals
• Manage external vendors and internal team resources
• Support new product launches, facility expansions, and acquisition integrations
• Report directly to executive leadership with ownership over outcomes

Your Experience:

• 7+ years in B2B marketing — ideally in AFH markets or commercial distribution
• Familiar with selling into distributors, institutional buyers, or QSR chains
• Proven ability to lead digital and traditional marketing programs
• Skilled in marketing platforms: CRM, automation, analytics, CMS
• Strategic thinker who can also execute — not afraid to get hands-on
• Background in a growth-focused or PE-backed company is a big plus
• Bachelor's in Marketing, Communications, or related field (MBA a bonus)

You’re the Right Fit If You:

• Understand the dynamics of AFH supply chains and institutional buying cycles
• Can translate complex products into clear, compelling messaging
• Move fast, measure results, and adjust strategies on the fly
• Love building marketing programs from the ground up
• Thrive in cross-functional teams and bring energy to the table

What We Offer:

• Direct impact and visibility in a scaling, financially backed company
• Full support to modernize and elevate the marketing function
• Room to grow your scope as the business expands
• Strong compensation, benefits, and leadership backing
• A real chance to shape how the industry sees our brands

Apply now if you're ready to lead marketing for the products that support everyday operations — and help grow a business with momentum behind it.

Seniority level

• Mid-Senior level

Employment type

• Full-time

Job function

• Marketing and Management

Industries

• Manufacturing and Paper and Forest Product Manufacturing

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