Senior Marketing Operations Manager

Calendly; United States; Remote; USD 115,000 - 156,000; Full time

Job summary

Calendly is seeking a Senior Marketing Operations Manager to drive operational excellence and optimize marketing performance across critical platforms like Braze and Pendo. In this role, you will collaborate with various teams to enhance lifecycle marketing, ensuring effective audience targeting and effective data integration.

Benefits

Quarterly Corporate Bonus program

Equity awards

Competitive benefits

Qualifications

• 6–9+ years in Marketing Operations required.
• Deep expertise in Braze and lifecycle automation expected.
• Experience managing external consultants and project timelines.

Responsibilities

• Manage Braze for campaign execution and architecture.
• Lead cross-functional projects for lifecycle marketing.
• Improve data quality across marketing platforms.

Skills

Braze

lifecycle marketing

data architecture

campaign optimization

analytical thinking

Job description

About the team & opportunity

What’s so great about working on Calendly’s Operations team?

We are the backbone of go-to-market success—driving process excellence, operational scale, and revenue impact.

Why do we need you? We are looking for a Senior Marketing Operations Manager who will bring strategic systems thinking, lifecycle marketing partnership, and marketing tech expertise. You will report to the Senior Manager of GTM Systems & Operations and will be responsible for owning the Braze and Pendo ecosystems, acting as a strategic partner to Lifecycle Marketing, and improving cross-platform marketing performance.

A day in the life of a Senior Marketing Operations Manager at Calendly

On a typical day, you will be working on:

• Acting as the primary owner and administrator of Braze, managing both strategic architecture and day-to-day campaign execution
• Leading cross-functional projects that support lifecycle marketing initiatives, including experimentation frameworks and performance tracking
• Building and governing in-app messaging experiences via Pendo, collaborating closely with Product and Lifecycle teams
• Managing vendor relationships and external consultants to ensure timely, high-quality delivery of builds across systems
• Identifying opportunities to improve data quality and drive new data integrations between Braze, Marketo, Salesforce, and the broader GTM tech stack
• Implementing best practices, governance models, and documentation to scale marketing automation efficiently
• Partnering with stakeholders to define segmentation strategies, personalization logic, and channel mix across the customer journey

What do we need from you?

• 6–9+ years of hands-on experience in Marketing Operations, with deep Braze and lifecycle automation experience
• Proven ownership of marketing automation platforms (Braze required; Pendo a plus), including admin-level configuration, governance, and optimization
• Strategic experience partnering with Lifecycle or Growth Marketing teams to drive audience targeting, personalization, and campaign success
• Strong understanding of data architecture and integrations across customer data platforms and marketing systems
• Experience managing external consultants and internal cross-functional project timelines
• Analytical and detail-oriented, with the ability to translate marketing goals into scalable tech workflows
• Authorized to work lawfully in the United States of America as Calendly does not engage in immigration sponsorship at this time

What’s in it for you?

Ready to make a serious impact? Millions of people already rely on Calendly’s products, and we’re still in the midst of our growth curve — it’s a fantastic time to join us. Everything you’ll work on here will accelerate your career to the next level. If you want to learn, grow, and do the best work of your life alongside the best people you’ve ever worked with, then we hope you’ll consider allowing Calendly to be a part of your professional journey.

If you are an individual with a disability and would like to request a reasonable accommodation as part of the application or recruiting process, please contact us at [e-mail]. Calendly is registered as an employer in many, but not all, states. If you are located in Alaska, Alabama, Delaware, Hawaii, Idaho, Montana, North Dakota, South Dakota, Nebraska, Iowa, West Virginia, and Rhode Island, you will not be eligible for employment. Note that all individual roles will specify location eligibility.

All candidates can find our Candidate Privacy Statement here

Candidates residing in California may visit our Notice at Collection for California Candidates here: Notice at Collection

The ranges listed below are the expected annual base salary for this role, subject to change.

Calendly takes a number of factors into consideration when determining an employee’s starting salary, including relevant experience, relevant skills sets, interview performance, location/metropolitan area, and internal pay equity.

Base salary is just one component of Calendly’s total rewards package. All full-time (30 hours/week) employees are also eligible for our Quarterly Corporate Bonus program (or Sales incentive), equity awards, and competitive benefits.

Calendly uses the zip code of an employee’s remote work location, or the onsite building location if hybrid, to determine which metropolitan pay range we use. Current geographic zones are as follows:

• Tier 1: San Francisco, CA, San Jose, CA, New York City, NY
• Tier 2: Chicago, IL, Austin, TX, Denver, CO, Boston, MA, Washington D.C., Philadelphia, PA, Portland, OR, Seattle, WA, Miami, FL, and all other cities in CA.
• Tier 3: All other locations not in Tier 1 or Tier 2

Tier 1 Salary

$138,312—$187,128 USD

Tier 2 Salary

$126,786—$171,534 USD

Tier 3 Salary

$115,260—$155,940 USD