Senior Marketing Analytics Strategist

Nestle; Solon (OH); Presencial; USD 100.000 - 125.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Bonus eligibility

Descripción de la vacante

Nestlé USA is seeking a Senior Analyst Marketing Analytics to provide timely, unbiased insights that inform marketing strategy and commercial allocation. You will evaluate performance across brands using data science, syndicated data, and analytical tools, guiding budget decisions and category growth with cross-functional teams.

The role requires 3–5 years in marketing analytics, strong skills in Excel/SQL/Tableau/Python, and a passion for data-driven storytelling to influence senior leadership

Formación

• Bachelor’s degree in Marketing, Business, Economics, Statistics, Data Science/Analytics, or a related field.
• Master’s degree in a relevant field is a plus.
• 3–5 years of proven experience in marketing analytics, data analysis, marketing research, or a related field.
• Experience with syndicated market data and tools (Circana, NielsenIQ, Numerator, 84.51, Luminate) is a plus.
• Proficiency in analytical tools and software (e.g., Excel, SQL, Tableau, R, Python, etc.)
• Familiarity with data visualization tools (Tableau, Power BI).
• Understanding of statistical modeling techniques and their application in marketing analysis.

Responsabilidades

• Conduct thorough analyses of business performance, including sales driver decomposition.
• Evaluate marketing performance and help guide commercial budget allocation through marketing mix modeling.
• Size future category growth potential by analyzing market trends and shifts in consumer behavior.
• Identify and size potential headwinds and tailwinds driven by macroenvironmental forces.
• Perform ad-hoc analyses requiring heavier data-driven approaches to support business decision-making.
• Build strong relationships with key stakeholders across sales, marketing, finance, and the broader consumer insights team.
• Collaborate with cross-functional teams to ensure alignment on business priorities and the latest marketing strategies and objectives.
• Present findings and recommendations to stakeholders in a clear and actionable manner.
• Further champion Marketing Analytics by identifying opportunities to enhance capabilities and influence.

Conocimientos

Analytical mindset

Storytelling

Communication

Collaboration

Market dynamics understanding

Educación

Bachelor’s degree in Marketing, Business, Economics, Statistics, Data Science/Analytics, or related field

Master’s degree is a plus

Herramientas

Excel

SQL

Tableau

R

Python

Power BI

Descripción del empleo

Nestlé USA is seeking a Senior Analyst Marketing Analytics to provide timely, unbiased insights that inform marketing strategy and commercial allocation. You will evaluate performance across brands using data science, syndicated data, and analytical tools, guiding budget decisions and category growth with cross-functional teams.

The role requires 3–5 years in marketing analytics, strong skills in Excel/SQL/Tableau/Python, and a passion for data-driven storytelling to influence senior leadership