Senior Marketing Analytics Strategist

MarketingHire; Provo (UT); On-site; USD 120,000 - 180,000; Full time

Benefits offered by this job

Health insurance

Dental insurance

Vision insurance

Pet insurance

Life insurance

Employee Assistance Program

401(k) with match up to 4%

Paid holidays

Paid time off

Career advancement

Job summary

Aptive Intelligent Pest Control seeks a Sr Manager, Marketing Analytics to lead performance measurement across paid media, owned channels, CRM, and web. You will drive KPI reporting, build dashboards, and translate data into actionable insights to guide optimization efforts.

The role is based in Provo, Utah, with opportunities to influence strategy and ROI across marketing programs. The ideal candidate has 8-10 years in marketing analytics, a Bachelor’s in Marketing/Analytics, and strong

Qualifications

• 8-10 years of experience in marketing analytics or related roles.
• Bachelor’s degree in Marketing, Analytics, or related field.
• Strong skills in data analysis and cross-functional collaboration.
• Experience with GA4 and analytics platforms is preferred.

Responsibilities

• Lead day-to-day marketing performance measurement across paid, owned, CRM, web, and offline channels.
• Ensure consistent KPI reporting across channels and segments.
• Develop and maintain standardized dashboards for marketing leadership.
• Translate data into actionable insights to inform optimizations.

Skills

8-10 yrs exp

Marketing analytics

Data analysis

Cross-functional collaboration

Communication skills

GA4 Certification

Adobe Analytics

Experimentation

Problem solving

Education

Bachelor’s degree in Marketing/Analytics

Tools

Tableau/Power BI

SQL

Excel

Adobe Analytics

Job description

Aptive Intelligent Pest Control seeks a Sr Manager, Marketing Analytics to lead performance measurement across paid media, owned channels, CRM, and web. You will drive KPI reporting, build dashboards, and translate data into actionable insights to guide optimization efforts.

The role is based in Provo, Utah, with opportunities to influence strategy and ROI across marketing programs. The ideal candidate has 8-10 years in marketing analytics, a Bachelor’s in Marketing/Analytics, and strong