Senior Marketing Analytics Lead

Norwegian Cruise Line Holdings Ltd.; Miami (FL); On-site; USD 90,000 - 130,000; Full time

Job summary

Norwegian Cruise Line Holdings Ltd. is seeking a Sr Data Analyst Marketing Analytics to develop strategic dashboards and ad-hoc reports, driving insights across marketing, promotions, email, direct mail, and media for North America and international markets.

You will leverage SQL, Tableau, and analytics to optimize marketing spend, improve ROI, and support growth across multiple brands and channels.

Qualifications

• 3-5 years in analytical or marketing analytics roles.

Responsibilities

• Own and evolve marketing reporting to optimize conversion across channels.
• Conduct ad hoc analyses of promotions and customer trends for concise summaries to stakeholders.
• Mine customer and program data for actionable marketing insights using SQL and BI tools.
• Support quarterly and annual marketing planning with scenario modeling and demand forecasting.
• Automate KPIs and dashboards within a data visualization platform.

Skills

SQL

Tableau

Advanced Excel

Adobe Analytics

Python

R

Data visualization

Communication

Education

Bachelor's degree in Data Analytics/Business Intelligence, Marketing, Economics, Computer Science, Business Administration, Finance, Mathematics, or related field

Tools

ETL Tools

Job description

Norwegian Cruise Line Holdings Ltd. is seeking a Sr Data Analyst Marketing Analytics to develop strategic dashboards and ad-hoc reports, driving insights across marketing, promotions, email, direct mail, and media for North America and international markets.

You will leverage SQL, Tableau, and analytics to optimize marketing spend, improve ROI, and support growth across multiple brands and channels.