Senior Market Intelligence & Performance Insights Lead

Watkins Wellness; Livonia (MI); On-site; USD 104,000 - 163,000; Full time

Job summary

Masco is seeking a Principal, Market Intelligence & Performance Insights to strengthen and scale its enterprise Commercial Performance Management capability. The role leads market growth intelligence, aligns BU outlooks, and translates market signals into actionable business insights.

The ideal candidate has 7–10 years in economics or analytics, with a Bachelor's degree in a related field and advanced degree a plus.

Qualifications

• 7–10 years of experience in economics, market intelligence, commercial strategy, business planning, performance management, or related analytics roles.
• Bachelor’s degree required; degree in Economics, Finance, Statistics, Business, or a related field preferred. Advanced degree is a plus.
• Strong ability to synthesize imperfect data into a clear point of view on market conditions, outlook, and performance relative to market.
• Experience developing, evaluating, or interpreting market outlooks, forecasts, or similar analytical approaches used to inform business decisions.
• Commercial and financial acumen, with the ability to translate market signals into practical implications for business performance and leadership decisions.
• Strong judgment, communication, and structured problem-solving skills, including the ability to assess assumptions, indicators, and forecast methodologies.
• Experience partnering with senior commercial, strategy, and FP&A leaders in a matrixed, multi-business environment.

Responsibilities

• Lead Market Growth Intelligence and Outlook Synthesis by integrating external indicators, BU inputs, and commercial context into a clear enterprise view.
• Strengthen BU Market Outlook Practices and Alignment across business units.
• Measure performance relative to market across units to determine outperformance or underperformance.
• Expand and manage Market Intelligence Data Sources to ensure reliability and actionable insights.
• Translate market, customer, and channel shifts into actionable insights for strategic decisions.

Education

Bachelor's degree required

Advanced degree preferred

Job description

Masco is seeking a Principal, Market Intelligence & Performance Insights to strengthen and scale its enterprise Commercial Performance Management capability. The role leads market growth intelligence, aligns BU outlooks, and translates market signals into actionable business insights.

The ideal candidate has 7–10 years in economics or analytics, with a Bachelor's degree in a related field and advanced degree a plus.