Senior Manager, Experience Optimization

Triwill Group; United States; On-site; USD 120,000 - 160,000; Full time

Job summary

Triwill Group, on behalf of a partner company, is seeking a Senior Manager, Experience Optimization based in the United States. You will own the conversion layer of a high-growth digital media business, turning readers into registered users and subscribers.

You will lead optimization across subscription, registration, paywall, landing pages, and onsite experiences, using experimentation, analytics, personalization, and first-party data to drive measurable growth.

Responsibilities

• Own the conversion layer of a high-growth digital media business, turning readers into registered users, subscribers, and members.
• Lead optimization across subscription, registration, paywall, landing page, and onsite experiences.
• Use experimentation, analytics, personalization, and first-party data to improve every stage of the customer journey.
• Establish scalable experimentation practices, identify high-impact opportunities, and champion a culture of continuous optimization.

Job description

Description:

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Senior Manager, Experience Optimization based in United States.

The Senior Manager, Experience Optimization will own the conversion layer of a high-growth digital media business, turning readers into registered users, subscribers, and long-term members.
The role will lead optimization across subscription, registration, paywall, landing page, and onsite experiences.
You will use experimentation, analytics, personalization, and first-party data to improve every stage of the customer journey.
The position also offers the opportunity to shape SEO, GEO, and AI-driven acquisition experiences as digital discovery continues to evolve.
Working closely with Product, Editorial, Analytics, Revenue, Design, and Marketing, you will translate insights into measurable growth initiatives.
You will establish scalable experimentation practices, identify high-impact opportunities, and champion a culture of continuous optimization.
This is an ideal opportunity for a data-driven growth leader who enjoys combining strategy, technology, experimentation, and cross-functional influence.