Senior Manager, Content Marketing

twentysix; El Segundo (CA); On-site; USD 120,000 - 180,000; Full time

Job summary

twentysix is seeking a content strategy leader to independently own strategy and execution for a portfolio of clients, including complex accounts and multi-workstream engagements.

You will translate business goals into content priorities, develop roadmaps linking SEO, AI-driven discovery, and brand authority, and collaborate with SEO, Paid Media, Social, Digital PR, and Analytics teams to deliver integrated programs.

Qualifications

• 6+ years of experience in Content Marketing, SEO Content, Editorial Strategy, or a related agency or in-house marketing role.
• Experience independently developing and managing content strategies that drive measurable performance across organic search, engagement, or broader business objectives.
• Demonstrated experience applying SEO best practices and AI-powered search insights to content strategy, development, optimisation, and performance measurement.
• Experience translating audience research, keyword data, competitive insights, and content performance into prioritised strategic recommendations.
• Experience creating and managing a variety of content formats, including website content, blogs, thought leadership, and integrated digital marketing assets.
• Proven ability to manage multiple clients, complex workstreams, and competing priorities in a fast-paced environment.
• Strong client-facing communication and presentation skills, including the ability to clearly explain strategic recommendations, results, and tradeoffs.
• Experience collaborating with cross-functional teams across disciplines such as SEO, Paid Media, Social, Digital PR, Creative, and Analytics.
• Experience using marketing and analytics platforms such as Google Analytics, Google Search Console, SEMrush, Adobe Analytics, Asana, and AI productivity tools such as ChatGPT or Claude.
• Preference: Experience working with enterprise-level, B2B or B2C client accounts.

Responsibilities

• Independently owning content strategy and execution across a portfolio of clients, including complex accounts and multi-workstream engagements
• Serving as a trusted client partner by translating business goals, audience needs, and performance data into clear content priorities and recommendations
• Developing strategic content roadmaps that connect organic search, AI-powered discovery, brand authority, audience engagement, and broader marketing objectives
• Identifying and prioritising content opportunities through keyword and audience research, competitive and content performance analysis, and evolving search behaviours
• Leading client conversations and presentations, clearly communicating strategic recommendations, results and next steps
• Developing editorial calendars, content briefs, optimisation plans, and integrated campaigns while maintaining strategic alignment and editorial quality
• Partnering with SEO, Paid Media, Social, Digital PR, Creative, and Analytics teams to develop connected content programs and amplification strategies
• Evaluating content performance, identifying actionable insights, and recommending adjustments based on KPIs and business impact
• Leveraging AI tools and modern workflows to improve the efficiency and quality of content research, planning, development, and analysis

Skills

Content strategy

SEO content & optimization

Editorial strategy

Client management

Cross-functional collaboration

AI-powered insights

Tools

Google Analytics

Google Search Console

SEMrush

Adobe Analytics

Asana

ChatGPT

Claude

Job description

You Will Be

• Independently owning content strategy and execution across a portfolio of clients, including complex accounts and multi-workstream engagements

Serving as a trusted client partner by translating business goals, audience needs, and performance data into clear content priorities and recommendations

Developing strategic content roadmaps that connect organic search, AI-powered discovery, brand authority, audience engagement, and broader marketing objectives

Identifying and prioritising content opportunities through keyword and audience research, competitive and content performance analysis, and evolving search behaviours

Leading client conversations and presentations, clearly communicating strategic recommendations, results and next steps

Developing editorial calendars, content briefs, optimisation plans, and integrated campaigns while maintaining strategic alignment and editorial quality

Partnering with SEO, Paid Media, Social, Digital PR, Creative, and Analytics teams to develop connected content programs and amplification strategies

Evaluating content performance, identifying actionable insights, and recommending adjustments based on KPIs and business impact

Leveraging AI tools and modern workflows to improve the efficiency and quality of content research, planning, development, and analysis

You Must Have

6+ years of experience in Content Marketing, SEO Content, Editorial Strategy, or a related agency or in-house marketing role

Experience independently developing and managing content strategies that drive measurable performance across organic search, engagement, or broader business objectives

Demonstrated experience applying SEO best practices and AI-powered search insights to content strategy, development, optimisation, and performance measurement

Experience translating audience research, keyword data, competitive insights, and content performance into prioritised strategic recommendations

Experience creating and managing a variety of content formats, including website content, blogs, thought leadership, and integrated digital marketing assets

Proven ability to manage multiple clients, complex workstreams, and competing priorities in a fast-paced environment

Strong client-facing communication and presentation skills, including the ability to clearly explain strategic recommendations, results, and tradeoffs

Experience collaborating with cross-functional teams across disciplines such as SEO, Paid Media, Social, Digital PR, Creative, and Analytics

Experience using marketing and analytics platforms such as Google Analytics, Google Search Console, SEMrush, Adobe Analytics, Asana, and AI productivity tools such as ChatGPT or Claude

Preference: Experience working with enterprise-level, B2B or B2C client accounts.