Senior Living Sales Leader — Growth & Strategy

Cima Senior Living; Ogden (UT); On-site; USD 120,000 - 180,000; Full time

Job summary

CIMA Senior Living seeks a Sales Director to lead our Sales and Marketing team, shaping and executing a commercial strategy that drives sustainable revenue growth. This salaried, full-time role requires hands-on leadership to build, mentor, and guide a high-performing sales team while partnering with marketing and business stakeholders.

You will translate business objectives into clear sales plans, optimize end-to-end processes, manage forecasts, and deliver regular performance insights to

Qualifications

• Minimum of 2 years in sales, business development, or a related commercial role.
• Proven track record of meeting or exceeding revenue targets.
• Experience in a Sales and Marketing organization or cross-functional environment.
• Excellent communication, negotiation, and presentation skills in English, both written and verbal.

Responsibilities

• Develop and execute a comprehensive sales strategy aligned with overall business and marketing objectives.
• Lead, mentor, and manage the sales team, including setting clear goals, monitoring performance, and providing regular coaching and feedback.
• Own revenue targets and sales forecasts, ensuring accurate pipeline management and timely reporting to senior leadership.
• Collaborate closely with the marketing team to design and refine campaigns, lead-generation initiatives, and demand-creation programs.
• Identify new market opportunities, customer segments, and partnership possibilities to expand the company's customer base.
• Establish, track, and optimize key sales metrics (conversion rates, average deal size, sales cycle length, etc.) to improve performance.
• Implement and refine sales processes, methodologies, and best practices to increase efficiency and deal closure rates.
• Build strong relationships with key customers and strategic accounts, participating in high-impact meetings and negotiations.
• Coordinate with product, operations, and finance teams to ensure smooth execution of contracts, pricing strategies, and service delivery.
• Monitor market trends, competitor activities, and customer feedback to inform strategy, positioning, and product or service improvements.
• Prepare and deliver regular performance reports, forecasts, and insights to senior leadership and other stakeholders.
• Represent the company at industry events, conferences, and networking opportunities to enhance brand visibility and generate leads.

Skills

Sales leadership

Strategic planning

Team coaching

English communication

Cross-functional collaboration

Data-driven decisions

Negotiation

Presentation skills

Account management

Goal setting

Education

Bachelor's degree in Business, Marketing, Sales, or related field

Tools

CRM software

Job description

CIMA Senior Living seeks a Sales Director to lead our Sales and Marketing team, shaping and executing a commercial strategy that drives sustainable revenue growth. This salaried, full-time role requires hands-on leadership to build, mentor, and guide a high-performing sales team while partnering with marketing and business stakeholders.

You will translate business objectives into clear sales plans, optimize end-to-end processes, manage forecasts, and deliver regular performance insights to