Senior Living Admissions & Outreach Counselor

Glen Park Senior Living; Los Angeles (CA); On-site; USD 90,000 - 120,000; Full time

Job summary

Glen Park Senior Living in Los Angeles is seeking a Marketing Director/Retirement Counselor to lead resident onboarding and drive lead generation for our community. You will collaborate with operations and sales to grow occupancy while delivering compassionate, client-focused outreach.

The role calls for savvy marketing planning, CRM utilization, and strong communication with families. We offer a dynamic, community-focused workplace in a warm, supportive environment.

Qualifications

• Must present a professional image to prospects.
• Experience with older adults preferred.
• Requires completion of at least 60 college or continuing education units.

Responsibilities

• Achieve maximum occupancy levels and meet monthly benchmarks.
• Follow up with leads and develop resources using CRM software.
• Present community benefits effectively to prospects.
• Understand customer needs and wants.
• Conduct morning rounds to ensure tours-ready facilities.
• Follow up on leads, tours, reservations and inquiries.
• Assist with administrative tasks.
• Attend community events and write press releases.
• Maintain liaison with families and residents.
• Resolve resident complaints and grievances.

Skills

Professional image

Experience with older adults

60 college units

Education

60 college units or higher

Tools

CRM software

Job description

Glen Park Senior Living in Los Angeles is seeking a Marketing Director/Retirement Counselor to lead resident onboarding and drive lead generation for our community. You will collaborate with operations and sales to grow occupancy while delivering compassionate, client-focused outreach.

The role calls for savvy marketing planning, CRM utilization, and strong communication with families. We offer a dynamic, community-focused workplace in a warm, supportive environment.